#727AB7#727AB7

#727AB7 is a mid, moderate blue. Relative luminance 0.209; OKLCH L 59.8% C 0.093 H 277.5°. Best body text is #000000 at 5.18:1 contrast (WCAG AA passes).

Color values

HEX	#727AB7
RGB	rgb(114, 122, 183)
HSL	hsl(233, 32%, 58%)
HSV	hsv(233, 38%, 72%)
CMYK	cmyk(37.7%, 33.3%, 0%, 28.2%)
CIE-LAB	lab(52.86, 12.25, -33.12)
CIE-LCH	lch(52.86, 35.32, 290.30°)
OKLab	oklab(59.81% 0.0121 -0.0926)
OKLCH	oklch(59.81% 0.093 277.5)
XYZ	xyz(22.4437, 20.9145, 47.6449)
Luminance	0.2092 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#727AB7 #B7AF72

analogous

#729CB7 #727AB7 #8C72B7

triadic

#727AB7 #B7727A #7AB772

tetradic

#727AB7 #B7729C #B7AF72 #72B78C

square

#727AB7 #B7729C #B7AF72 #72B78C

split-complementary

#727AB7 #B78C72 #9CB772

monochromatic

#3B4274 #50599C #727AB7 #9BA0CC #C3C6E0

Accessibility & contrast

On white

4.05

#727AB7 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.18

#727AB7 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #727AB7

5.18:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##727AB7	#FFFFFF	#000000	##000000
##727AB7	1.00	4.05	5.18	5.18
#FFFFFF	4.05	1.00	21.00	21.00
#000000	5.18	21.00	1.00	1.00
##000000	5.18	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#6681BA

Deuteranopia (green-blind)

#627CB6

Tritanopia (blue-blind)

#5E8690

Achromatopsia (no color)

#7E7E7E

Design tokens & code

CSS

--color: #727ab7;
/* rgb */ color: rgb(114, 122, 183);
/* oklch */ color: oklch(59.8% 0.093 277.5);

Tailwind

colors: {
  custom: {
    50: '#9da0cd',
    500: '#727ab7',
    950: '#000000',
  },
}

SCSS

$custom: #727ab7;
$custom-light: #9da0cd;
$custom-dark: #000000;

JSON

{
  "hex": "#727ab7",
  "rgb": {
    "r": 114,
    "g": 122,
    "b": 183
  },
  "hsl": {
    "h": 233.043,
    "s": 32.394,
    "l": 58.235
  },
  "oklch": {
    "l": 0.59812,
    "c": 0.09337,
    "h": 277.5
  },
  "luminance": 0.20915
}

Semantic roles & 50–950 ramp

primary

#727AB7

secondary

#D0CDB5

accent

#BC5FC9

background

#F9F9FC

surface

#F2F2F9

border

#CCCCD2

text

#0E0E13

muted

#7E7E82

Preview Lab

Preview with #727AB7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →