#72739D#72739D

#72739D is a mid, moderate blue. Relative luminance 0.183; OKLCH L 57.1% C 0.064 H 283.1°. Best body text is #000000 at 4.65:1 contrast (WCAG AA passes).

Color values

HEX	#72739D
RGB	rgb(114, 115, 157)
HSL	hsl(239, 18%, 53%)
HSV	hsv(239, 27%, 62%)
CMYK	cmyk(27.4%, 26.8%, 0%, 38.4%)
CIE-LAB	lab(49.83, 9.41, -22.74)
CIE-LCH	lch(49.83, 24.61, 292.49°)
OKLab	oklab(57.1% 0.0146 -0.0628)
OKLCH	oklch(57.1% 0.064 283.1)
XYZ	xyz(19.1544, 18.2728, 34.4096)
Luminance	0.1827 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72739D #9D9C72

analogous

#72889D #72739D #86729D

triadic

#72739D #9D7273 #739D72

tetradic

#72739D #9D7288 #9D9C72 #729D86

square

#72739D #9D7288 #9D9C72 #729D86

split-complementary

#72739D #9D8672 #889D72

monochromatic

#3D3E58 #56577C #72739D #9697B6 #BABBCF

Accessibility & contrast

On white

4.51

#72739D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.65

#72739D on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #72739D

4.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72739D	#FFFFFF	#000000	##000000
##72739D	1.00	4.51	4.65	4.65
#FFFFFF	4.51	1.00	21.00	21.00
#000000	4.65	21.00	1.00	1.00
##000000	4.65	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#67789F

Deuteranopia (green-blind)

#66759C

Tritanopia (blue-blind)

#687A82

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #72739d;
/* rgb */ color: rgb(114, 115, 157);
/* oklch */ color: oklch(57.1% 0.064 283.1);

Tailwind

colors: {
  custom: {
    50: '#9b9bba',
    500: '#72739d',
    950: '#000000',
  },
}

SCSS

$custom: #72739d;
$custom-light: #9b9bba;
$custom-dark: #000000;

JSON

{
  "hex": "#72739d",
  "rgb": {
    "r": 114,
    "g": 115,
    "b": 157
  },
  "hsl": {
    "h": 238.605,
    "s": 17.992,
    "l": 53.137
  },
  "oklch": {
    "l": 0.57097,
    "c": 0.06445,
    "h": 283.1
  },
  "luminance": 0.18273
}

Semantic roles & 50–950 ramp

primary

#72739D

secondary

#BFBEAC

accent

#B96DBB

background

#F9F9FB

surface

#F2F2F6

border

#CCCCD0

text

#0E0E11

muted

#7E7E80

Preview Lab

Preview with #72739D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →