#726FAC#726FAC

#726FAC is a mid, moderate blue. Relative luminance 0.179; OKLCH L 57.0% C 0.093 H 285.3°. Best body text is #000000 at 4.59:1 contrast (WCAG AA passes).

Color values

HEX	#726FAC
RGB	rgb(114, 111, 172)
HSL	hsl(243, 27%, 55%)
HSV	hsv(243, 35%, 67%)
CMYK	cmyk(33.7%, 35.5%, 0%, 32.5%)
CIE-LAB	lab(49.40, 15.82, -32.15)
CIE-LCH	lch(49.40, 35.83, 296.20°)
OKLab	oklab(56.99% 0.0245 -0.0898)
OKLCH	oklch(56.99% 0.093 285.3)
XYZ	xyz(20.0683, 17.9243, 41.4241)
Luminance	0.1792 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#726FAC #A9AC6F

analogous

#6F8AAC #726FAC #906FAC

triadic

#726FAC #AC726F #6FAC72

tetradic

#726FAC #AC6F8A #A9AC6F #6FAC90

square

#726FAC #AC6F8A #A9AC6F #6FAC90

split-complementary

#726FAC #AC906F #8AAC6F

monochromatic

#3D3B66 #54518D #726FAC #9896C2 #BEBDD9

Accessibility & contrast

On white

4.58

#726FAC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.59

#726FAC on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #726FAC

4.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##726FAC	#FFFFFF	#000000	##000000
##726FAC	1.00	4.58	4.59	4.59
#FFFFFF	4.58	1.00	21.00	21.00
#000000	4.59	21.00	1.00	1.00
##000000	4.59	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D77AE

Deuteranopia (green-blind)

#5B74AA

Tritanopia (blue-blind)

#637A85

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #726fac;
/* rgb */ color: rgb(114, 111, 172);
/* oklch */ color: oklch(57.0% 0.093 285.3);

Tailwind

colors: {
  custom: {
    50: '#9c98c5',
    500: '#726fac',
    950: '#000000',
  },
}

SCSS

$custom: #726fac;
$custom-light: #9c98c5;
$custom-dark: #000000;

JSON

{
  "hex": "#726fac",
  "rgb": {
    "r": 114,
    "g": 111,
    "b": 172
  },
  "hsl": {
    "h": 242.951,
    "s": 26.872,
    "l": 55.49
  },
  "oklch": {
    "l": 0.56989,
    "c": 0.09308,
    "h": 285.3
  },
  "luminance": 0.17925
}

Semantic roles & 50–950 ramp

primary

#726FAC

secondary

#C7C8AF

accent

#C365BF

background

#F9F9FC

surface

#F2F2F8

border

#CCCCD1

text

#0E0D13

muted

#7E7E82

Preview Lab

Preview with #726FAC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →