#726EBD#726EBD

#726EBD is a mid, moderate blue. Relative luminance 0.184; OKLCH L 57.7% C 0.119 H 284.3°. Best body text is #000000 at 4.68:1 contrast (WCAG AA passes).

Color values

HEX	#726EBD
RGB	rgb(114, 110, 189)
HSL	hsl(243, 37%, 59%)
HSV	hsv(243, 42%, 74%)
CMYK	cmyk(39.7%, 41.8%, 0%, 25.9%)
CIE-LAB	lab(49.98, 21.18, -41.10)
CIE-LCH	lch(49.98, 46.24, 297.27°)
OKLab	oklab(57.7% 0.0295 -0.1158)
OKLCH	oklch(57.7% 0.119 284.3)
XYZ	xyz(21.6981, 18.4026, 50.5430)
Luminance	0.1840 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#726EBD #B9BD6E

analogous

#6E91BD #726EBD #996EBD

triadic

#726EBD #BD726E #6EBD72

tetradic

#726EBD #BD6E91 #B9BD6E #6EBD99

square

#726EBD #BD6E91 #B9BD6E #6EBD99

split-complementary

#726EBD #BD996E #91BD6E

monochromatic

#3B3779 #4F4AA3 #726EBD #9B98D0 #C4C2E3

Accessibility & contrast

On white

4.49

#726EBD on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.68

#726EBD on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #726EBD

4.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##726EBD	#FFFFFF	#000000	##000000
##726EBD	1.00	4.49	4.68	4.68
#FFFFFF	4.49	1.00	21.00	21.00
#000000	4.68	21.00	1.00	1.00
##000000	4.68	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#5379C0

Deuteranopia (green-blind)

#5074BB

Tritanopia (blue-blind)

#5D7E8C

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #726ebd;
/* rgb */ color: rgb(114, 110, 189);
/* oklch */ color: oklch(57.7% 0.119 284.3);

Tailwind

colors: {
  custom: {
    50: '#9e97d1',
    500: '#726ebd',
    950: '#000000',
  },
}

SCSS

$custom: #726ebd;
$custom-light: #9e97d1;
$custom-dark: #000000;

JSON

{
  "hex": "#726ebd",
  "rgb": {
    "r": 114,
    "g": 110,
    "b": 189
  },
  "hsl": {
    "h": 243.038,
    "s": 37.441,
    "l": 58.627
  },
  "oklch": {
    "l": 0.57704,
    "c": 0.11947,
    "h": 284.3
  },
  "luminance": 0.18403
}

Semantic roles & 50–950 ramp

primary

#726EBD

secondary

#D1D3B4

accent

#CD5AC8

background

#F9F9FC

surface

#F2F2F9

border

#CCCCD2

text

#0F0D14

muted

#7E7E82

Preview Lab

Preview with #726EBD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →