#726DAE#726DAE

#726DAE is a mid, moderate blue. Relative luminance 0.176; OKLCH L 56.7% C 0.099 H 286.3°. Best body text is #FFFFFF at 4.65:1 contrast (WCAG AA passes).

Color values

HEX	#726DAE
RGB	rgb(114, 109, 174)
HSL	hsl(245, 29%, 55%)
HSV	hsv(245, 37%, 68%)
CMYK	cmyk(34.5%, 37.4%, 0%, 31.8%)
CIE-LAB	lab(48.97, 17.58, -34.00)
CIE-LCH	lch(48.97, 38.27, 297.34°)
OKLab	oklab(56.69% 0.0278 -0.0951)
OKLCH	oklch(56.69% 0.099 286.3)
XYZ	xyz(20.0460, 17.5701, 42.3714)
Luminance	0.1757 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#726DAE #A9AE6D

analogous

#6D88AE #726DAE #926DAE

triadic

#726DAE #AE726D #6DAE72

tetradic

#726DAE #AE6D88 #A9AE6D #6DAE92

square

#726DAE #AE6D88 #A9AE6D #6DAE92

split-complementary

#726DAE #AE926D #88AE6D

monochromatic

#3D3967 #544F8F #726DAE #9894C4 #BEBCDA

Accessibility & contrast

On white

4.65

#726DAE on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.51

#726DAE on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #726DAE

4.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##726DAE	#FFFFFF	#000000	##FFFFFF
##726DAE	1.00	4.65	4.51	4.65
#FFFFFF	4.65	1.00	21.00	1.00
#000000	4.51	21.00	1.00	21.00
##FFFFFF	4.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5976B1

Deuteranopia (green-blind)

#5873AC

Tritanopia (blue-blind)

#637985

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #726dae;
/* rgb */ color: rgb(114, 109, 174);
/* oklch */ color: oklch(56.7% 0.099 286.3);

Tailwind

colors: {
  custom: {
    50: '#9c96c6',
    500: '#726dae',
    950: '#000000',
  },
}

SCSS

$custom: #726dae;
$custom-light: #9c96c6;
$custom-dark: #000000;

JSON

{
  "hex": "#726dae",
  "rgb": {
    "r": 114,
    "g": 109,
    "b": 174
  },
  "hsl": {
    "h": 244.615,
    "s": 28.634,
    "l": 55.49
  },
  "oklch": {
    "l": 0.56688,
    "c": 0.09911,
    "h": 286.3
  },
  "luminance": 0.17571
}

Semantic roles & 50–950 ramp

primary

#726DAE

secondary

#C7C9AE

accent

#C563BD

background

#F9F9FC

surface

#F2F2F8

border

#CCCCD1

text

#0E0D13

muted

#7E7E82

Preview Lab

Preview with #726DAE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →