#726CB0#726CB0

#726CB0 is a mid, moderate blue. Relative luminance 0.174; OKLCH L 56.6% C 0.104 H 286.6°. Best body text is #FFFFFF at 4.68:1 contrast (WCAG AA passes).

Color values

HEX	#726CB0
RGB	rgb(114, 108, 176)
HSL	hsl(245, 30%, 56%)
HSV	hsv(245, 39%, 69%)
CMYK	cmyk(35.2%, 38.6%, 0%, 31%)
CIE-LAB	lab(48.81, 18.74, -35.42)
CIE-LCH	lch(48.81, 40.07, 297.88°)
OKLab	oklab(56.59% 0.0297 -0.0992)
OKLCH	oklch(56.59% 0.104 286.6)
XYZ	xyz(20.1363, 17.4365, 43.3705)
Luminance	0.1744 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#726CB0 #AAB06C

analogous

#6C88B0 #726CB0 #946CB0

triadic

#726CB0 #B0726C #6CB072

tetradic

#726CB0 #B06C88 #AAB06C #6CB094

square

#726CB0 #B06C88 #AAB06C #6CB094

split-complementary

#726CB0 #B0946C #88B06C

monochromatic

#3D3869 #544E91 #726CB0 #9894C5 #BEBCDB

Accessibility & contrast

On white

4.68

#726CB0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.49

#726CB0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #726CB0

4.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##726CB0	#FFFFFF	#000000	##FFFFFF
##726CB0	1.00	4.68	4.49	4.68
#FFFFFF	4.68	1.00	21.00	1.00
#000000	4.49	21.00	1.00	21.00
##FFFFFF	4.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5776B3

Deuteranopia (green-blind)

#5572AE

Tritanopia (blue-blind)

#627985

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #726cb0;
/* rgb */ color: rgb(114, 108, 176);
/* oklch */ color: oklch(56.6% 0.104 286.6);

Tailwind

colors: {
  custom: {
    50: '#9d96c8',
    500: '#726cb0',
    950: '#000000',
  },
}

SCSS

$custom: #726cb0;
$custom-light: #9d96c8;
$custom-dark: #000000;

JSON

{
  "hex": "#726cb0",
  "rgb": {
    "r": 114,
    "g": 108,
    "b": 176
  },
  "hsl": {
    "h": 245.294,
    "s": 30.088,
    "l": 55.686
  },
  "oklch": {
    "l": 0.56594,
    "c": 0.10358,
    "h": 286.6
  },
  "luminance": 0.17437
}

Semantic roles & 50–950 ramp

primary

#726CB0

secondary

#C8CAAE

accent

#C661BD

background

#F9F9FC

surface

#F2F1F8

border

#CCCBD1

text

#0E0D13

muted

#7E7E82

Preview Lab

Preview with #726CB0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →