#72541D#72541D
#72541D is a mid, moderate orange. Relative luminance 0.100; OKLCH L 46.7% C 0.081 H 79.3°. Best body text is #FFFFFF at 7.00:1 contrast (WCAG AA passes).
Color values
| HEX | #72541D |
|---|---|
| RGB | rgb(114, 84, 29) |
| HSL | hsl(39, 59%, 28%) |
| HSV | hsv(39, 75%, 45%) |
| CMYK | cmyk(0%, 26.3%, 74.6%, 55.3%) |
| CIE-LAB | lab(37.86, 6.49, 35.64) |
| CIE-LCH | lch(37.86, 36.22, 79.68°) |
| OKLab | oklab(46.67% 0.0151 0.0797) |
| OKLCH | oklch(46.67% 0.081 79.3) |
| XYZ | xyz(10.3322, 10.0075, 2.5496) |
| Luminance | 0.1001 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Shit Brown
#7B5804
ΔE00 4.31
Poop Brown
#7A5901
ΔE00 4.75
Mud
#735C12
ΔE00 5.12
Medium Brown
#7F5112
ΔE00 5.16
Mud Brown
#60460F
ΔE00 5.20
Poop
#7F5E00
ΔE00 6.25
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#72541D #1D3B72
analogous
#722A1D #72541D #65721D
triadic
#72541D #1D7254 #541D72
tetradic
#72541D #1D722A #1D3B72 #721D65
square
#72541D #1D722A #1D3B72 #721D65
split-complementary
#72541D #1D6572 #2A1D72
monochromatic
#181206 #413011 #72541D #A37829 #CD9A3C
Accessibility & contrast
On white
7.00
#72541D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
3.00
#72541D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #72541D
7.00:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##72541D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##72541D | 1.00 | 7.00 | 3.00 | 7.00 |
| #FFFFFF | 7.00 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.00 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.00 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#605516
Deuteranopia (green-blind)
#675C1F
Tritanopia (blue-blind)
#7C4B49
Achromatopsia (no color)
#595959
Design tokens & code
CSS
--color: #72541d; /* rgb */ color: rgb(114, 84, 29); /* oklch */ color: oklch(46.7% 0.081 79.3);
Tailwind
colors: {
custom: {
50: '#9e835c',
500: '#72541d',
950: '#000000',
},
}SCSS
$custom: #72541d; $custom-light: #9e835c; $custom-dark: #000000;
JSON
{
"hex": "#72541d",
"rgb": {
"r": 114,
"g": 84,
"b": 29
},
"hsl": {
"h": 38.824,
"s": 59.441,
"l": 28.039
},
"oklch": {
"l": 0.46667,
"c": 0.08115,
"h": 79.3
},
"luminance": 0.10007
}Semantic roles & 50–950 ramp
primary
#72541D
secondary
#4567A6
accent
#7DE345
background
#FAF8F5
surface
#F4EFE9
border
#CECAC5
text
#0F0A04
muted
#7F7C79