#724DDD#724DDD

#724DDD is a mid, highly saturated violet. Relative luminance 0.141; OKLCH L 54.2% C 0.208 H 289.4°. Best body text is #FFFFFF at 5.50:1 contrast (WCAG AA passes).

Color values

HEX	#724DDD
RGB	rgb(114, 77, 221)
HSL	hsl(255, 68%, 58%)
HSV	hsv(255, 65%, 87%)
CMYK	cmyk(48.4%, 65.2%, 0%, 13.3%)
CIE-LAB	lab(44.38, 49.68, -68.44)
CIE-LCH	lch(44.38, 84.57, 305.97°)
OKLab	oklab(54.2% 0.0691 -0.1961)
OKLCH	oklch(54.2% 0.208 289.4)
XYZ	xyz(22.6407, 14.1047, 69.9221)
Luminance	0.1411 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#724DDD #B8DD4D

analogous

#4D70DD #724DDD #BA4DDD

triadic

#724DDD #DD724D #4DDD72

tetradic

#724DDD #DD4D70 #B8DD4D #4DDDBA

square

#724DDD #DD4D70 #B8DD4D #4DDDBA

split-complementary

#724DDD #DDBA4D #70DD4D

monochromatic

#3B1C93 #4F26C7 #724DDD #9B80E7 #C3B4F1

Accessibility & contrast

On white

5.50

#724DDD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.82

#724DDD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #724DDD

5.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##724DDD	#FFFFFF	#000000	##FFFFFF
##724DDD	1.00	5.50	3.82	5.50
#FFFFFF	5.50	1.00	21.00	1.00
#000000	3.82	21.00	1.00	21.00
##FFFFFF	5.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#006CE1

Deuteranopia (green-blind)

#0065DA

Tritanopia (blue-blind)

#4E708E

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #724ddd;
/* rgb */ color: rgb(114, 77, 221);
/* oklch */ color: oklch(54.2% 0.208 289.4);

Tailwind

colors: {
  custom: {
    50: '#a381e9',
    500: '#724ddd',
    950: '#000000',
  },
}

SCSS

$custom: #724ddd;
$custom-light: #a381e9;
$custom-dark: #000000;

JSON

{
  "hex": "#724ddd",
  "rgb": {
    "r": 114,
    "g": 77,
    "b": 221
  },
  "hsl": {
    "h": 255.417,
    "s": 67.925,
    "l": 58.431
  },
  "oklch": {
    "l": 0.54195,
    "c": 0.20793,
    "h": 289.4
  },
  "luminance": 0.14106
}

Semantic roles & 50–950 ramp

primary

#724DDD

secondary

#D1DFA6

accent

#EB3DBE

background

#FAF8FE

surface

#F4EFFD

border

#CECAD5

text

#100A16

muted

#7F7C84

Preview Lab

Preview with #724DDD

Body copy rendered with the generated semantic roles for this colour.

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