#724DD8#724DD8

#724DD8 is a mid, highly saturated violet. Relative luminance 0.138; OKLCH L 53.8% C 0.202 H 290.2°. Best body text is #FFFFFF at 5.57:1 contrast (WCAG AA passes).

Color values

HEX#724DD8
RGBrgb(114, 77, 216)
HSLhsl(256, 64%, 57%)
HSVhsv(256, 64%, 85%)
CMYKcmyk(47.2%, 64.4%, 0%, 15.3%)
CIE-LABlab(44.01, 48.28, -66.20)
CIE-LCHlch(44.01, 81.93, 306.10°)
OKLaboklab(53.8% 0.0697 -0.1895)
OKLCHoklch(53.8% 0.202 290.2)
XYZxyz(21.9845, 13.8422, 66.4659)
Luminance0.1384 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#724DD8 #B3D84D
analogous
#4D6ED8 #724DD8 #B74DD8
triadic
#724DD8 #D8724D #4DD872
tetradic
#724DD8 #D84D6E #B3D84D #4DD8B7
square
#724DD8 #D84D6E #B3D84D #4DD8B7
split-complementary
#724DD8 #D8B74D #6ED84D
monochromatic
#3C1F8C #512ABE #724DD8 #9A7FE3 #C2B1EE

Accessibility & contrast

On white

5.57
#724DD8 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.77
#724DD8 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #724DD8
5.57:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##724DD8#FFFFFF#000000##FFFFFF
##724DD81.005.573.775.57
#FFFFFF5.571.0021.001.00
#0000003.7721.001.0021.00
##FFFFFF5.571.0021.001.00

Color blindness preview

Protanopia (red-blind)
#006BDC
Deuteranopia (green-blind)
#0065D5
Tritanopia (blue-blind)
#516E8C
Achromatopsia (no color)
#686868

Design tokens & code

CSS
--color: #724dd8;
/* rgb */ color: rgb(114, 77, 216);
/* oklch */ color: oklch(53.8% 0.202 290.2);
Tailwind
colors: {
  custom: {
    50: '#a281e5',
    500: '#724dd8',
    950: '#000000',
  },
}
SCSS
$custom: #724dd8;
$custom-light: #a281e5;
$custom-dark: #000000;
JSON
{
  "hex": "#724dd8",
  "rgb": {
    "r": 114,
    "g": 77,
    "b": 216
  },
  "hsl": {
    "h": 255.971,
    "s": 64.055,
    "l": 57.451
  },
  "oklch": {
    "l": 0.53804,
    "c": 0.20193,
    "h": 290.2
  },
  "luminance": 0.13843
}

Semantic roles & 50–950 ramp

primary
#724DD8
secondary
#CEDCA4
accent
#E741BB
background
#FAF8FE
surface
#F4EFFC
border
#CECAD5
text
#100A16
muted
#7F7C84

Preview Lab

Preview with #724DD8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#724DD8 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva