#724DC7#724DC7

#724DC7 is a mid, vivid violet. Relative luminance 0.130; OKLCH L 52.5% C 0.181 H 293.1°. Best body text is #FFFFFF at 5.83:1 contrast (WCAG AA passes).

Color values

HEX	#724DC7
RGB	rgb(114, 77, 199)
HSL	hsl(258, 52%, 54%)
HSV	hsv(258, 61%, 78%)
CMYK	cmyk(42.7%, 61.3%, 0%, 22%)
CIE-LAB	lab(42.78, 43.55, -58.41)
CIE-LCH	lch(42.78, 72.86, 306.71°)
OKLab	oklab(52.52% 0.0711 -0.1666)
OKLCH	oklch(52.52% 0.181 293.1)
XYZ	xyz(19.8993, 13.0081, 55.4841)
Luminance	0.1301 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#724DC7 #A2C74D

analogous

#4D65C7 #724DC7 #AF4DC7

triadic

#724DC7 #C7724D #4DC772

tetradic

#724DC7 #C74D65 #A2C74D #4DC7AF

square

#724DC7 #C74D65 #A2C74D #4DC7AF

split-complementary

#724DC7 #C7AF4D #65C74D

monochromatic

#3D2575 #5533A3 #724DC7 #977CD6 #BCAAE4

Accessibility & contrast

On white

5.83

#724DC7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.60

#724DC7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #724DC7

5.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##724DC7	#FFFFFF	#000000	##FFFFFF
##724DC7	1.00	5.83	3.60	5.83
#FFFFFF	5.83	1.00	21.00	1.00
#000000	3.60	21.00	1.00	21.00
##FFFFFF	5.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0067CB

Deuteranopia (green-blind)

#0063C4

Tritanopia (blue-blind)

#5B6983

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #724dc7;
/* rgb */ color: rgb(114, 77, 199);
/* oklch */ color: oklch(52.5% 0.181 293.1);

Tailwind

colors: {
  custom: {
    50: '#a080d9',
    500: '#724dc7',
    950: '#000000',
  },
}

SCSS

$custom: #724dc7;
$custom-light: #a080d9;
$custom-dark: #000000;

JSON

{
  "hex": "#724dc7",
  "rgb": {
    "r": 114,
    "g": 77,
    "b": 199
  },
  "hsl": {
    "h": 258.197,
    "s": 52.137,
    "l": 54.118
  },
  "oklch": {
    "l": 0.52524,
    "c": 0.18116,
    "h": 293.1
  },
  "luminance": 0.13009
}

Semantic roles & 50–950 ramp

primary

#724DC7

secondary

#C2D29E

accent

#DC4CB0

background

#FAF7FD

surface

#F4EEFB

border

#CEC9D4

text

#0F0A15

muted

#7F7C83

Preview Lab

Preview with #724DC7

Body copy rendered with the generated semantic roles for this colour.

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