#724CD3#724CD3

#724CD3 is a mid, vivid violet. Relative luminance 0.134; OKLCH L 53.3% C 0.197 H 291.2°. Best body text is #FFFFFF at 5.69:1 contrast (WCAG AA passes).

Color values

HEX	#724CD3
RGB	rgb(114, 76, 211)
HSL	hsl(257, 61%, 56%)
HSV	hsv(257, 64%, 83%)
CMYK	cmyk(46%, 64%, 0%, 17.3%)
CIE-LAB	lab(43.43, 47.43, -64.27)
CIE-LCH	lch(43.43, 79.87, 306.43°)
OKLab	oklab(53.27% 0.0712 -0.1839)
OKLCH	oklch(53.27% 0.197 291.2)
XYZ	xyz(21.2784, 13.4487, 63.0901)
Luminance	0.1345 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#724CD3 #ADD34C

analogous

#4C6AD3 #724CD3 #B64CD3

triadic

#724CD3 #D3724C #4CD372

tetradic

#724CD3 #D34C6A #ADD34C #4CD3B6

square

#724CD3 #D34C6A #ADD34C #4CD3B6

split-complementary

#724CD3 #D3B64C #6AD34C

monochromatic

#3D2084 #532DB5 #724CD3 #997DDF #BFAEEB

Accessibility & contrast

On white

5.69

#724CD3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.69

#724CD3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #724CD3

5.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##724CD3	#FFFFFF	#000000	##FFFFFF
##724CD3	1.00	5.69	3.69	5.69
#FFFFFF	5.69	1.00	21.00	1.00
#000000	3.69	21.00	1.00	21.00
##FFFFFF	5.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0069D7

Deuteranopia (green-blind)

#0064D0

Tritanopia (blue-blind)

#546C89

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #724cd3;
/* rgb */ color: rgb(114, 76, 211);
/* oklch */ color: oklch(53.3% 0.197 291.2);

Tailwind

colors: {
  custom: {
    50: '#a280e1',
    500: '#724cd3',
    950: '#000000',
  },
}

SCSS

$custom: #724cd3;
$custom-light: #a280e1;
$custom-dark: #000000;

JSON

{
  "hex": "#724cd3",
  "rgb": {
    "r": 114,
    "g": 76,
    "b": 211
  },
  "hsl": {
    "h": 256.889,
    "s": 60.538,
    "l": 56.275
  },
  "oklch": {
    "l": 0.53273,
    "c": 0.19715,
    "h": 291.2
  },
  "luminance": 0.13449
}

Semantic roles & 50–950 ramp

primary

#724CD3

secondary

#CAD9A2

accent

#E444B7

background

#FAF7FD

surface

#F4EEFB

border

#CEC9D4

text

#100A15

muted

#7F7C83

Preview Lab

Preview with #724CD3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →