#724CB2#724CB2

#724CB2 is a mid, vivid violet. Relative luminance 0.120; OKLCH L 50.9% C 0.156 H 297.8°. Best body text is #FFFFFF at 6.19:1 contrast (WCAG AA passes).

Color values

HEX	#724CB2
RGB	rgb(114, 76, 178)
HSL	hsl(262, 40%, 50%)
HSV	hsv(262, 57%, 70%)
CMYK	cmyk(36%, 57.3%, 0%, 30.2%)
CIE-LAB	lab(41.15, 38.41, -48.76)
CIE-LCH	lch(41.15, 62.07, 308.23°)
OKLab	oklab(50.89% 0.0728 -0.1382)
OKLCH	oklch(50.89% 0.156 297.8)
XYZ	xyz(17.5577, 11.9604, 43.4944)
Luminance	0.1196 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#724CB2 #8CB24C

analogous

#4C59B2 #724CB2 #A54CB2

triadic

#724CB2 #B2724C #4CB272

tetradic

#724CB2 #B24C59 #8CB24C #4CB2A5

square

#724CB2 #B24C59 #8CB24C #4CB2A5

split-complementary

#724CB2 #B2A54C #59B24C

monochromatic

#3B275C #573A87 #724CB2 #9476C5 #B5A1D7

Accessibility & contrast

On white

6.19

#724CB2 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.39

#724CB2 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #724CB2

6.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##724CB2	#FFFFFF	#000000	##FFFFFF
##724CB2	1.00	6.19	3.39	6.19
#FFFFFF	6.19	1.00	21.00	1.00
#000000	3.39	21.00	1.00	21.00
##FFFFFF	6.19	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1A61B5

Deuteranopia (green-blind)

#2960B0

Tritanopia (blue-blind)

#646177

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #724cb2;
/* rgb */ color: rgb(114, 76, 178);
/* oklch */ color: oklch(50.9% 0.156 297.8);

Tailwind

colors: {
  custom: {
    50: '#9e7fca',
    500: '#724cb2',
    950: '#000000',
  },
}

SCSS

$custom: #724cb2;
$custom-light: #9e7fca;
$custom-dark: #000000;

JSON

{
  "hex": "#724cb2",
  "rgb": {
    "r": 114,
    "g": 76,
    "b": 178
  },
  "hsl": {
    "h": 262.353,
    "s": 40.157,
    "l": 49.804
  },
  "oklch": {
    "l": 0.50888,
    "c": 0.15626,
    "h": 297.8
  },
  "luminance": 0.11961
}

Semantic roles & 50–950 ramp

primary

#724CB2

secondary

#B3C496

accent

#D058A3

background

#FAF7FC

surface

#F3EEF8

border

#CDC9D1

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #724CB2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →