#724BD3#724BD3

#724BD3 is a mid, vivid violet. Relative luminance 0.133; OKLCH L 53.1% C 0.198 H 291.3°. Best body text is #FFFFFF at 5.73:1 contrast (WCAG AA passes).

Color values

HEX	#724BD3
RGB	rgb(114, 75, 211)
HSL	hsl(257, 61%, 56%)
HSV	hsv(257, 64%, 83%)
CMYK	cmyk(46%, 64.5%, 0%, 17.3%)
CIE-LAB	lab(43.23, 47.98, -64.60)
CIE-LCH	lch(43.23, 80.46, 306.60°)
OKLab	oklab(53.13% 0.0722 -0.1848)
OKLCH	oklch(53.13% 0.198 291.3)
XYZ	xyz(21.2101, 13.3120, 63.0673)
Luminance	0.1331 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#724BD3 #ACD34B

analogous

#4B68D3 #724BD3 #B64BD3

triadic

#724BD3 #D3724B #4BD372

tetradic

#724BD3 #D34B68 #ACD34B #4BD3B6

square

#724BD3 #D34B68 #ACD34B #4BD3B6

split-complementary

#724BD3 #D3B64B #68D34B

monochromatic

#3D2083 #532CB5 #724BD3 #997CDF #BFADEB

Accessibility & contrast

On white

5.73

#724BD3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.66

#724BD3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #724BD3

5.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##724BD3	#FFFFFF	#000000	##FFFFFF
##724BD3	1.00	5.73	3.66	5.73
#FFFFFF	5.73	1.00	21.00	1.00
#000000	3.66	21.00	1.00	21.00
##FFFFFF	5.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0068D7

Deuteranopia (green-blind)

#0063D0

Tritanopia (blue-blind)

#546B88

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #724bd3;
/* rgb */ color: rgb(114, 75, 211);
/* oklch */ color: oklch(53.1% 0.198 291.3);

Tailwind

colors: {
  custom: {
    50: '#a27fe1',
    500: '#724bd3',
    950: '#000000',
  },
}

SCSS

$custom: #724bd3;
$custom-light: #a27fe1;
$custom-dark: #000000;

JSON

{
  "hex": "#724bd3",
  "rgb": {
    "r": 114,
    "g": 75,
    "b": 211
  },
  "hsl": {
    "h": 257.206,
    "s": 60.714,
    "l": 56.078
  },
  "oklch": {
    "l": 0.53126,
    "c": 0.19843,
    "h": 291.3
  },
  "luminance": 0.13313
}

Semantic roles & 50–950 ramp

primary

#724BD3

secondary

#C9D9A1

accent

#E444B6

background

#FAF7FD

surface

#F4EEFB

border

#CEC9D4

text

#100A15

muted

#7F7C83

Preview Lab

Preview with #724BD3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →