#724B4E#724B4E

#724B4E is a mid, muted red. Relative luminance 0.092; OKLCH L 45.7% C 0.053 H 14.3°. Best body text is #FFFFFF at 7.42:1 contrast (WCAG AA passes).

Color values

HEX	#724B4E
RGB	rgb(114, 75, 78)
HSL	hsl(355, 21%, 37%)
HSV	hsv(355, 34%, 45%)
CMYK	cmyk(0%, 34.2%, 31.6%, 55.3%)
CIE-LAB	lab(36.29, 17.02, 5.00)
CIE-LCH	lch(36.29, 17.74, 16.39°)
OKLab	oklab(45.73% 0.0517 0.0132)
OKLCH	oklch(45.73% 0.053 14.3)
XYZ	xyz(10.8310, 9.1603, 8.4039)
Luminance	0.0916 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#724B4E #4B726F

analogous

#724B62 #724B4E #725C4B

triadic

#724B4E #4E724B #4B4E72

tetradic

#724B4E #62724B #4B726F #5C4B72

square

#724B4E #62724B #4B726F #5C4B72

split-complementary

#724B4E #4B725C #4B6272

monochromatic

#281A1B #4D3335 #724B4E #976367 #B0878A

Accessibility & contrast

On white

7.42

#724B4E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.83

#724B4E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #724B4E

7.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##724B4E	#FFFFFF	#000000	##FFFFFF
##724B4E	1.00	7.42	2.83	7.42
#FFFFFF	7.42	1.00	21.00	1.00
#000000	2.83	21.00	1.00	21.00
##FFFFFF	7.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#52514E

Deuteranopia (green-blind)

#5B584D

Tritanopia (blue-blind)

#79474C

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #724b4e;
/* rgb */ color: rgb(114, 75, 78);
/* oklch */ color: oklch(45.7% 0.053 14.3);

Tailwind

colors: {
  custom: {
    50: '#9c7d7f',
    500: '#724b4e',
    950: '#000000',
  },
}

SCSS

$custom: #724b4e;
$custom-light: #9c7d7f;
$custom-dark: #000000;

JSON

{
  "hex": "#724b4e",
  "rgb": {
    "r": 114,
    "g": 75,
    "b": 78
  },
  "hsl": {
    "h": 355.385,
    "s": 20.635,
    "l": 37.059
  },
  "oklch": {
    "l": 0.45729,
    "c": 0.05333,
    "h": 14.3
  },
  "luminance": 0.0916
}

Semantic roles & 50–950 ramp

primary

#724B4E

secondary

#7C9D9A

accent

#BDB76B

background

#F9F7F7

surface

#F2EEEE

border

#CCC9C9

text

#0E090A

muted

#7E7B7C

Preview Lab

Preview with #724B4E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →