#724A67#724A67
#724A67 is a mid, moderate pink. Relative luminance 0.095; OKLCH L 46.4% C 0.069 H 337.3°. Best body text is #FFFFFF at 7.26:1 contrast (WCAG AA passes).
Color values
| HEX | #724A67 |
|---|---|
| RGB | rgb(114, 74, 103) |
| HSL | hsl(317, 21%, 37%) |
| HSV | hsv(317, 35%, 45%) |
| CMYK | cmyk(0%, 35.1%, 9.6%, 55.3%) |
| CIE-LAB | lab(36.85, 21.90, -9.91) |
| CIE-LCH | lch(36.85, 24.04, 335.67°) |
| OKLab | oklab(46.42% 0.0632 -0.0264) |
| OKLCH | oklch(46.42% 0.069 337.3) |
| XYZ | xyz(11.8363, 9.4548, 14.0308) |
| Luminance | 0.0945 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Dirty Purple
#734A65
ΔE00 0.82
Bruise
#7E4071
ΔE00 5.81
Dull Purple
#84597E
ΔE00 6.36
Dark Mauve
#874C62
ΔE00 6.60
Dusky Purple
#895B7B
ΔE00 6.95
Grape
#6C3461
ΔE00 7.00
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#724A67 #4A7255
analogous
#694A72 #724A67 #724A53
triadic
#724A67 #67724A #4A6772
tetradic
#724A67 #72694A #4A7255 #4A5372
square
#724A67 #72694A #4A7255 #4A5372
split-complementary
#724A67 #53724A #4A7269
monochromatic
#281A24 #4D3245 #724A67 #976289 #B086A5
Accessibility & contrast
On white
7.26
#724A67 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.89
#724A67 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #724A67
7.26:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##724A67 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##724A67 | 1.00 | 7.26 | 2.89 | 7.26 |
| #FFFFFF | 7.26 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.89 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.26 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B5368
Deuteranopia (green-blind)
#555966
Tritanopia (blue-blind)
#764B54
Achromatopsia (no color)
#575757
Design tokens & code
CSS
--color: #724a67; /* rgb */ color: rgb(114, 74, 103); /* oklch */ color: oklch(46.4% 0.069 337.3);
Tailwind
colors: {
custom: {
50: '#9b7d92',
500: '#724a67',
950: '#000000',
},
}SCSS
$custom: #724a67; $custom-light: #9b7d92; $custom-dark: #000000;
JSON
{
"hex": "#724a67",
"rgb": {
"r": 114,
"g": 74,
"b": 103
},
"hsl": {
"h": 316.5,
"s": 21.277,
"l": 36.863
},
"oklch": {
"l": 0.4642,
"c": 0.06854,
"h": 337.3
},
"luminance": 0.09454
}Semantic roles & 50–950 ramp
primary
#724A67
secondary
#7B9D84
accent
#BE816A
background
#F9F7F8
surface
#F2EEF0
border
#CCC9CB
text
#0E090D
muted
#7E7B7D