#72491E#72491E
#72491E is a dark, moderate orange. Relative luminance 0.084; OKLCH L 44.3% C 0.080 H 64.1°. Best body text is #FFFFFF at 7.81:1 contrast (WCAG AA passes).
Color values
| HEX | #72491E |
|---|---|
| RGB | rgb(114, 73, 30) |
| HSL | hsl(31, 58%, 28%) |
| HSV | hsv(31, 74%, 45%) |
| CMYK | cmyk(0%, 36%, 73.7%, 55.3%) |
| CIE-LAB | lab(34.88, 13.21, 32.01) |
| CIE-LCH | lch(34.88, 34.63, 67.58°) |
| OKLab | oklab(44.35% 0.035 0.0722) |
| OKLCH | oklch(44.35% 0.08 64.1) |
| XYZ | xyz(9.5570, 8.4371, 2.3532) |
| Luminance | 0.0844 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Milk Chocolate
#7F4E1E
ΔE00 3.28
Medium Brown
#7F5112
ΔE00 5.02
Chocolate
#7B3F00
ΔE00 5.69
Brown (survey)
#653700
ΔE00 5.98
Mud Brown
#60460F
ΔE00 6.98
Saddlebrown
#8B4513
ΔE00 7.65
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#72491E #1E4772
analogous
#721F1E #72491E #71721E
triadic
#72491E #1E7249 #491E72
tetradic
#72491E #1E721F #1E4772 #721E71
square
#72491E #1E721F #1E4772 #721E71
split-complementary
#72491E #1E7172 #1F1E72
monochromatic
#181006 #422A11 #72491E #A2682B #CC873E
Accessibility & contrast
On white
7.81
#72491E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.69
#72491E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #72491E
7.81:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##72491E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##72491E | 1.00 | 7.81 | 2.69 | 7.81 |
| #FFFFFF | 7.81 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.69 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.81 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#564C19
Deuteranopia (green-blind)
#60561F
Tritanopia (blue-blind)
#7D4040
Achromatopsia (no color)
#525252
Design tokens & code
CSS
--color: #72491e; /* rgb */ color: rgb(114, 73, 30); /* oklch */ color: oklch(44.3% 0.080 64.1);
Tailwind
colors: {
custom: {
50: '#9e7b5c',
500: '#72491e',
950: '#000000',
},
}SCSS
$custom: #72491e; $custom-light: #9e7b5c; $custom-dark: #000000;
JSON
{
"hex": "#72491e",
"rgb": {
"r": 114,
"g": 73,
"b": 30
},
"hsl": {
"h": 30.714,
"s": 58.333,
"l": 28.235
},
"oklch": {
"l": 0.44346,
"c": 0.08024,
"h": 64.1
},
"luminance": 0.08436
}Semantic roles & 50–950 ramp
primary
#72491E
secondary
#4675A6
accent
#92E246
background
#FAF7F5
surface
#F4EEE9
border
#CEC9C5
text
#0F0904
muted
#7F7B79