#72491D#72491D

#72491D is a dark, moderate orange. Relative luminance 0.084; OKLCH L 44.3% C 0.081 H 64.6°. Best body text is #FFFFFF at 7.82:1 contrast (WCAG AA passes).

Color values

HEX	#72491D
RGB	rgb(114, 73, 29)
HSL	hsl(31, 59%, 28%)
HSV	hsv(31, 75%, 45%)
CMYK	cmyk(0%, 36%, 74.6%, 55.3%)
CIE-LAB	lab(34.87, 13.15, 32.52)
CIE-LCH	lch(34.87, 35.08, 67.99°)
OKLab	oklab(44.34% 0.0347 0.0731)
OKLCH	oklch(44.34% 0.081 64.6)
XYZ	xyz(9.5445, 8.4321, 2.2870)
Luminance	0.0843 (WCAG relative)
Temperature	warm
Family	orange

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72491D #1D4672

analogous

#721E1D #72491D #70721D

triadic

#72491D #1D7249 #491D72

tetradic

#72491D #1D721E #1D4672 #721D70

square

#72491D #1D721E #1D4672 #721D70

split-complementary

#72491D #1D7072 #1E1D72

monochromatic

#181006 #412A11 #72491D #A36829 #CD873C

Accessibility & contrast

On white

7.82

#72491D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.69

#72491D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72491D

7.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72491D	#FFFFFF	#000000	##FFFFFF
##72491D	1.00	7.82	2.69	7.82
#FFFFFF	7.82	1.00	21.00	1.00
#000000	2.69	21.00	1.00	21.00
##FFFFFF	7.82	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#564C18

Deuteranopia (green-blind)

#60561E

Tritanopia (blue-blind)

#7D4040

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #72491d;
/* rgb */ color: rgb(114, 73, 29);
/* oklch */ color: oklch(44.3% 0.081 64.6);

Tailwind

colors: {
  custom: {
    50: '#9f7b5b',
    500: '#72491d',
    950: '#000000',
  },
}

SCSS

$custom: #72491d;
$custom-light: #9f7b5b;
$custom-dark: #000000;

JSON

{
  "hex": "#72491d",
  "rgb": {
    "r": 114,
    "g": 73,
    "b": 29
  },
  "hsl": {
    "h": 31.059,
    "s": 59.441,
    "l": 28.039
  },
  "oklch": {
    "l": 0.44335,
    "c": 0.08089,
    "h": 64.6
  },
  "luminance": 0.08431
}

Semantic roles & 50–950 ramp

primary

#72491D

secondary

#4574A6

accent

#91E345

background

#FAF7F5

surface

#F4EEE9

border

#CEC9C5

text

#0F0904

muted

#7F7B79

Preview Lab

Preview with #72491D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →