#724722#724722
#724722 is a dark, moderate orange. Relative luminance 0.082; OKLCH L 44.0% C 0.078 H 59.2°. Best body text is #FFFFFF at 7.96:1 contrast (WCAG AA passes).
Color values
| HEX | #724722 |
|---|---|
| RGB | rgb(114, 71, 34) |
| HSL | hsl(28, 54%, 29%) |
| HSV | hsv(28, 70%, 45%) |
| CMYK | cmyk(0%, 37.7%, 70.2%, 55.3%) |
| CIE-LAB | lab(34.40, 14.67, 29.32) |
| CIE-LCH | lch(34.40, 32.79, 63.42°) |
| OKLab | oklab(43.99% 0.04 0.0672) |
| OKLCH | oklch(43.99% 0.078 59.2) |
| XYZ | xyz(9.4821, 8.2003, 2.5965) |
| Luminance | 0.0820 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Milk Chocolate
#7F4E1E
ΔE00 3.99
Chocolate
#7B3F00
ΔE00 5.81
Brown (survey)
#653700
ΔE00 6.16
Medium Brown
#7F5112
ΔE00 6.73
Saddlebrown
#8B4513
ΔE00 6.98
Mud Brown
#60460F
ΔE00 8.62
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#724722 #224D72
analogous
#722225 #724722 #726F22
triadic
#724722 #227247 #472272
tetradic
#724722 #257222 #224D72 #6F2272
square
#724722 #257222 #224D72 #6F2272
split-complementary
#724722 #22726F #222572
monochromatic
#180F07 #432A14 #724722 #A16430 #C88246
Accessibility & contrast
On white
7.96
#724722 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.64
#724722 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #724722
7.96:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##724722 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##724722 | 1.00 | 7.96 | 2.64 | 7.96 |
| #FFFFFF | 7.96 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.64 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.96 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#544B1E
Deuteranopia (green-blind)
#5E5522
Tritanopia (blue-blind)
#7D3E3F
Achromatopsia (no color)
#515151
Design tokens & code
CSS
--color: #724722; /* rgb */ color: rgb(114, 71, 34); /* oklch */ color: oklch(44.0% 0.078 59.2);
Tailwind
colors: {
custom: {
50: '#9e7a5e',
500: '#724722',
950: '#000000',
},
}SCSS
$custom: #724722; $custom-light: #9e7a5e; $custom-dark: #000000;
JSON
{
"hex": "#724722",
"rgb": {
"r": 114,
"g": 71,
"b": 34
},
"hsl": {
"h": 27.75,
"s": 54.054,
"l": 29.02
},
"oklch": {
"l": 0.43988,
"c": 0.07822,
"h": 59.2
},
"luminance": 0.08199
}Semantic roles & 50–950 ramp
primary
#724722
secondary
#4B7BA5
accent
#99DD4A
background
#FAF7F5
surface
#F4EDE9
border
#CEC8C5
text
#0F0904
muted
#7F7B79