#724716#724716
#724716 is a dark, moderate orange. Relative luminance 0.081; OKLCH L 43.9% C 0.086 H 65.0°. Best body text is #FFFFFF at 7.99:1 contrast (WCAG AA passes).
Color values
| HEX | #724716 |
|---|---|
| RGB | rgb(114, 71, 22) |
| HSL | hsl(32, 68%, 27%) |
| HSV | hsv(32, 81%, 45%) |
| CMYK | cmyk(0%, 37.7%, 80.7%, 55.3%) |
| CIE-LAB | lab(34.28, 14.00, 35.37) |
| CIE-LCH | lch(34.28, 38.04, 68.41°) |
| OKLab | oklab(43.86% 0.0361 0.0775) |
| OKLCH | oklch(43.86% 0.086 65) |
| XYZ | xyz(9.3382, 8.1427, 1.8388) |
| Luminance | 0.0814 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Milk Chocolate
#7F4E1E
ΔE00 3.43
Medium Brown
#7F5112
ΔE00 4.49
Chocolate
#7B3F00
ΔE00 4.81
Brown (survey)
#653700
ΔE00 5.13
Mud Brown
#60460F
ΔE00 6.69
Saddlebrown
#8B4513
ΔE00 7.56
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#724716 #164172
analogous
#721916 #724716 #6F7216
triadic
#724716 #167247 #471672
tetradic
#724716 #167219 #164172 #72166F
square
#724716 #167219 #164172 #72166F
split-complementary
#724716 #166F72 #191672
monochromatic
#1A1005 #3F270C #724716 #A56720 #D6872C
Accessibility & contrast
On white
7.99
#724716 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.63
#724716 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #724716
7.99:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##724716 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##724716 | 1.00 | 7.99 | 2.63 | 7.99 |
| #FFFFFF | 7.99 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.63 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.99 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#554B0F
Deuteranopia (green-blind)
#5F5517
Tritanopia (blue-blind)
#7D3D3D
Achromatopsia (no color)
#515151
Design tokens & code
CSS
--color: #724716; /* rgb */ color: rgb(114, 71, 22); /* oklch */ color: oklch(43.9% 0.086 65.0);
Tailwind
colors: {
custom: {
50: '#9f7a57',
500: '#724716',
950: '#000000',
},
}SCSS
$custom: #724716; $custom-light: #9f7a57; $custom-dark: #000000;
JSON
{
"hex": "#724716",
"rgb": {
"r": 114,
"g": 71,
"b": 22
},
"hsl": {
"h": 31.957,
"s": 67.647,
"l": 26.667
},
"oklch": {
"l": 0.43858,
"c": 0.08553,
"h": 65
},
"luminance": 0.08142
}Semantic roles & 50–950 ramp
primary
#724716
secondary
#3C6EA8
accent
#8EEB3D
background
#FAF7F5
surface
#F4EDE9
border
#CEC8C5
text
#0F0903
muted
#7F7B78