#72467E#72467E

#72467E is a mid, moderate purple. Relative luminance 0.095; OKLCH L 46.8% C 0.101 H 318.8°. Best body text is #FFFFFF at 7.26:1 contrast (WCAG AA passes).

Color values

HEX	#72467E
RGB	rgb(114, 70, 126)
HSL	hsl(287, 29%, 38%)
HSV	hsv(287, 44%, 49%)
CMYK	cmyk(9.5%, 44.4%, 0%, 50.6%)
CIE-LAB	lab(36.86, 29.06, -24.19)
CIE-LCH	lch(36.86, 37.81, 320.22°)
OKLab	oklab(46.76% 0.0762 -0.0667)
OKLCH	oklch(46.76% 0.101 318.8)
XYZ	xyz(12.8950, 9.4645, 20.8822)
Luminance	0.0946 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72467E #527E46

analogous

#56467E #72467E #7E466E

triadic

#72467E #7E7246 #467E72

tetradic

#72467E #7E5646 #527E46 #466E7E

square

#72467E #7E5646 #527E46 #466E7E

split-complementary

#72467E #6E7E46 #467E56

monochromatic

#2B1A2F #4E3057 #72467E #955CA5 #AF84BB

Accessibility & contrast

On white

7.26

#72467E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.89

#72467E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72467E

7.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72467E	#FFFFFF	#000000	##FFFFFF
##72467E	1.00	7.26	2.89	7.26
#FFFFFF	7.26	1.00	21.00	1.00
#000000	2.89	21.00	1.00	21.00
##FFFFFF	7.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3D5480

Deuteranopia (green-blind)

#49587C

Tritanopia (blue-blind)

#724D5C

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #72467e;
/* rgb */ color: rgb(114, 70, 126);
/* oklch */ color: oklch(46.8% 0.101 318.8);

Tailwind

colors: {
  custom: {
    50: '#9c7aa3',
    500: '#72467e',
    950: '#000000',
  },
}

SCSS

$custom: #72467e;
$custom-light: #9c7aa3;
$custom-dark: #000000;

JSON

{
  "hex": "#72467e",
  "rgb": {
    "r": 114,
    "g": 70,
    "b": 126
  },
  "hsl": {
    "h": 287.143,
    "s": 28.571,
    "l": 38.431
  },
  "oklch": {
    "l": 0.46757,
    "c": 0.10128,
    "h": 318.8
  },
  "luminance": 0.09464
}

Semantic roles & 50–950 ramp

primary

#72467E

secondary

#83A67A

accent

#C56378

background

#F9F7FA

surface

#F2EEF4

border

#CCC9CE

text

#0E090F

muted

#7E7B7F

Preview Lab

Preview with #72467E

Body copy rendered with the generated semantic roles for this colour.

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