#724528#724528
#724528 is a dark, moderate orange. Relative luminance 0.080; OKLCH L 43.7% C 0.075 H 52.4°. Best body text is #FFFFFF at 8.09:1 contrast (WCAG AA passes).
Color values
| HEX | #724528 |
|---|---|
| RGB | rgb(114, 69, 40) |
| HSL | hsl(24, 48%, 30%) |
| HSV | hsv(24, 65%, 45%) |
| CMYK | cmyk(0%, 39.5%, 64.9%, 55.3%) |
| CIE-LAB | lab(33.96, 16.31, 25.39) |
| CIE-LCH | lch(33.96, 30.17, 57.28°) |
| OKLab | oklab(43.67% 0.046 0.0596) |
| OKLCH | oklch(43.67% 0.075 52.4) |
| XYZ | xyz(9.4512, 7.9877, 3.0511) |
| Luminance | 0.0799 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Milk Chocolate
#7F4E1E
ΔE00 6.16
Saddlebrown
#8B4513
ΔE00 7.31
Chocolate
#7B3F00
ΔE00 7.39
Brown (survey)
#653700
ΔE00 7.69
Cocoa
#875F42
ΔE00 8.89
Chestnut
#742802
ΔE00 9.34
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#724528 #285572
analogous
#722830 #724528 #726A28
triadic
#724528 #287245 #452872
tetradic
#724528 #307228 #285572 #6A2872
square
#724528 #307228 #285572 #6A2872
split-complementary
#724528 #28726A #283072
monochromatic
#170E08 #452A18 #724528 #9F6038 #C27E52
Accessibility & contrast
On white
8.09
#724528 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.60
#724528 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #724528
8.09:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##724528 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##724528 | 1.00 | 8.09 | 2.60 | 8.09 |
| #FFFFFF | 8.09 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.60 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.09 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#524A25
Deuteranopia (green-blind)
#5C5428
Tritanopia (blue-blind)
#7C3C3E
Achromatopsia (no color)
#505050
Design tokens & code
CSS
--color: #724528; /* rgb */ color: rgb(114, 69, 40); /* oklch */ color: oklch(43.7% 0.075 52.4);
Tailwind
colors: {
custom: {
50: '#9e7963',
500: '#724528',
950: '#000000',
},
}SCSS
$custom: #724528; $custom-light: #9e7963; $custom-dark: #000000;
JSON
{
"hex": "#724528",
"rgb": {
"r": 114,
"g": 69,
"b": 40
},
"hsl": {
"h": 23.514,
"s": 48.052,
"l": 30.196
},
"oklch": {
"l": 0.43673,
"c": 0.07525,
"h": 52.4
},
"luminance": 0.07987
}Semantic roles & 50–950 ramp
primary
#724528
secondary
#5284A4
accent
#A3D850
background
#FAF7F5
surface
#F3EDEA
border
#CDC8C6
text
#0F0905
muted
#7F7B79