#724366#724366

#724366 is a mid, moderate pink. Relative luminance 0.086; OKLCH L 45.1% C 0.081 H 336.9°. Best body text is #FFFFFF at 7.75:1 contrast (WCAG AA passes).

Color values

HEX	#724366
RGB	rgb(114, 67, 102)
HSL	hsl(315, 26%, 35%)
HSV	hsv(315, 41%, 45%)
CMYK	cmyk(0%, 41.2%, 10.5%, 55.3%)
CIE-LAB	lab(35.11, 25.90, -11.91)
CIE-LCH	lch(35.11, 28.50, 335.30°)
OKLab	oklab(45.09% 0.075 -0.0319)
OKLCH	oklch(45.09% 0.081 336.9)
XYZ	xyz(11.3448, 8.5517, 13.6209)
Luminance	0.0855 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#724366 #43724F

analogous

#664372 #724366 #72434E

triadic

#724366 #667243 #436672

tetradic

#724366 #726643 #43724F #434E72

square

#724366 #726643 #43724F #434E72

split-complementary

#724366 #4E7243 #437266

monochromatic

#251621 #4B2C44 #724366 #995A88 #B37DA5

Accessibility & contrast

On white

7.75

#724366 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.71

#724366 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #724366

7.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##724366	#FFFFFF	#000000	##FFFFFF
##724366	1.00	7.75	2.71	7.75
#FFFFFF	7.75	1.00	21.00	1.00
#000000	2.71	21.00	1.00	21.00
##FFFFFF	7.75	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#444E67

Deuteranopia (green-blind)

#505565

Tritanopia (blue-blind)

#774550

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #724366;
/* rgb */ color: rgb(114, 67, 102);
/* oklch */ color: oklch(45.1% 0.081 336.9);

Tailwind

colors: {
  custom: {
    50: '#9b7891',
    500: '#724366',
    950: '#000000',
  },
}

SCSS

$custom: #724366;
$custom-light: #9b7891;
$custom-dark: #000000;

JSON

{
  "hex": "#724366",
  "rgb": {
    "r": 114,
    "g": 67,
    "b": 102
  },
  "hsl": {
    "h": 315.319,
    "s": 25.967,
    "l": 35.49
  },
  "oklch": {
    "l": 0.45089,
    "c": 0.08147,
    "h": 336.9
  },
  "luminance": 0.08551
}

Semantic roles & 50–950 ramp

primary

#724366

secondary

#739E7E

accent

#C27D65

background

#F9F7F8

surface

#F2EDF0

border

#CCC8CB

text

#0E090C

muted

#7E7B7D

Preview Lab

Preview with #724366

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →