#72401F#72401F

#72401F is a dark, moderate orange. Relative luminance 0.073; OKLCH L 42.6% C 0.084 H 52.0°. Best body text is #FFFFFF at 8.51:1 contrast (WCAG AA passes).

Color values

HEX	#72401F
RGB	rgb(114, 64, 31)
HSL	hsl(24, 57%, 28%)
HSV	hsv(24, 73%, 45%)
CMYK	cmyk(0%, 43.9%, 72.8%, 55.3%)
CIE-LAB	lab(32.58, 18.69, 28.97)
CIE-LCH	lch(32.58, 34.47, 57.17°)
OKLab	oklab(42.57% 0.0515 0.0659)
OKLCH	oklch(42.57% 0.084 52)
XYZ	xyz(9.0209, 7.3441, 2.2385)
Luminance	0.0734 (WCAG relative)
Temperature	warm
Family	orange

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#72401F #1F5172

analogous

#721F28 #72401F #72691F

triadic

#72401F #1F7240 #401F72

tetradic

#72401F #28721F #1F5172 #691F72

square

#72401F #28721F #1F5172 #691F72

split-complementary

#72401F #1F7269 #1F2872

monochromatic

#180E07 #422512 #72401F #A25B2C #CB7740

Accessibility & contrast

On white

8.51

#72401F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.47

#72401F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #72401F

8.51:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##72401F	#FFFFFF	#000000	##FFFFFF
##72401F	1.00	8.51	2.47	8.51
#FFFFFF	8.51	1.00	21.00	1.00
#000000	2.47	21.00	1.00	21.00
##FFFFFF	8.51	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E461C

Deuteranopia (green-blind)

#5A511F

Tritanopia (blue-blind)

#7D3639

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #72401f;
/* rgb */ color: rgb(114, 64, 31);
/* oklch */ color: oklch(42.6% 0.084 52.0);

Tailwind

colors: {
  custom: {
    50: '#9f755c',
    500: '#72401f',
    950: '#000000',
  },
}

SCSS

$custom: #72401f;
$custom-light: #9f755c;
$custom-dark: #000000;

JSON

{
  "hex": "#72401f",
  "rgb": {
    "r": 114,
    "g": 64,
    "b": 31
  },
  "hsl": {
    "h": 23.855,
    "s": 57.241,
    "l": 28.431
  },
  "oklch": {
    "l": 0.42572,
    "c": 0.08365,
    "h": 52
  },
  "luminance": 0.07343
}

Semantic roles & 50–950 ramp

primary

#72401F

secondary

#4780A6

accent

#A4E047

background

#FAF7F5

surface

#F4EDE9

border

#CEC8C5

text

#0F0804

muted

#7F7B79

Preview Lab

Preview with #72401F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →