#724013#724013
#724013 is a dark, moderate orange. Relative luminance 0.073; OKLCH L 42.4% C 0.090 H 57.9°. Best body text is #FFFFFF at 8.54:1 contrast (WCAG AA passes).
Color values
| HEX | #724013 |
|---|---|
| RGB | rgb(114, 64, 19) |
| HSL | hsl(28, 71%, 26%) |
| HSV | hsv(28, 83%, 45%) |
| CMYK | cmyk(0%, 43.9%, 83.3%, 55.3%) |
| CIE-LAB | lab(32.46, 18.08, 35.03) |
| CIE-LCH | lch(32.46, 39.42, 62.70°) |
| OKLab | oklab(42.45% 0.0477 0.076) |
| OKLCH | oklch(42.45% 0.09 57.9) |
| XYZ | xyz(8.8912, 7.2922, 1.5553) |
| Luminance | 0.0729 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Chocolate
#7B3F00
ΔE00 3.36
Brown (survey)
#653700
ΔE00 3.99
Milk Chocolate
#7F4E1E
ΔE00 4.74
Saddlebrown
#8B4513
ΔE00 5.99
Medium Brown
#7F5112
ΔE00 7.08
Chestnut
#742802
ΔE00 8.62
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#724013 #134572
analogous
#721315 #724013 #726F13
triadic
#724013 #137240 #401372
tetradic
#724013 #157213 #134572 #6F1372
square
#724013 #157213 #134572 #6F1372
split-complementary
#724013 #13726F #131572
monochromatic
#1A0F04 #3E230A #724013 #A65D1C #DB7B25
Accessibility & contrast
On white
8.54
#724013 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.46
#724013 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #724013
8.54:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##724013 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##724013 | 1.00 | 8.54 | 2.46 | 8.54 |
| #FFFFFF | 8.54 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.46 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.54 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4F450C
Deuteranopia (green-blind)
#5B5113
Tritanopia (blue-blind)
#7D3537
Achromatopsia (no color)
#4C4C4C
Design tokens & code
CSS
--color: #724013; /* rgb */ color: rgb(114, 64, 19); /* oklch */ color: oklch(42.4% 0.090 57.9);
Tailwind
colors: {
custom: {
50: '#a07554',
500: '#724013',
950: '#000000',
},
}SCSS
$custom: #724013; $custom-light: #a07554; $custom-dark: #000000;
JSON
{
"hex": "#724013",
"rgb": {
"r": 114,
"g": 64,
"b": 19
},
"hsl": {
"h": 28.421,
"s": 71.429,
"l": 26.078
},
"oklch": {
"l": 0.42447,
"c": 0.08973,
"h": 57.9
},
"luminance": 0.07291
}Semantic roles & 50–950 ramp
primary
#724013
secondary
#3873A9
accent
#99EE3A
background
#FAF7F5
surface
#F4EDE9
border
#CEC8C5
text
#100803
muted
#7F7B78