#723FBC#723FBC

#723FBC is a mid, vivid violet. Relative luminance 0.108; OKLCH L 49.7% C 0.187 H 298.0°. Best body text is #FFFFFF at 6.66:1 contrast (WCAG AA passes).

Color values

HEX	#723FBC
RGB	rgb(114, 63, 188)
HSL	hsl(264, 50%, 49%)
HSV	hsv(264, 66%, 74%)
CMYK	cmyk(39.4%, 66.5%, 0%, 26.3%)
CIE-LAB	lab(39.18, 48.18, -57.82)
CIE-LCH	lch(39.18, 75.27, 309.80°)
OKLab	oklab(49.67% 0.0876 -0.1649)
OKLCH	oklch(49.67% 0.187 298)
XYZ	xyz(17.7917, 10.7630, 48.7073)
Luminance	0.1076 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Bluey Purple

#6241C7

ΔE00 3.45

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723FBC #89BC3F

analogous

#3F4BBC #723FBC #B13FBC

triadic

#723FBC #BC723F #3FBC72

tetradic

#723FBC #BC3F4B #89BC3F #3FBCB1

square

#723FBC #BC3F4B #89BC3F #3FBCB1

split-complementary

#723FBC #BCB13F #4BBC3F

monochromatic

#3A2060 #56308E #723FBC #936BCD #B499DD

Accessibility & contrast

On white

6.66

#723FBC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.15

#723FBC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723FBC

6.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723FBC	#FFFFFF	#000000	##FFFFFF
##723FBC	1.00	6.66	3.15	6.66
#FFFFFF	6.66	1.00	21.00	1.00
#000000	3.15	21.00	1.00	21.00
##FFFFFF	6.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005DC0

Deuteranopia (green-blind)

#005BB9

Tritanopia (blue-blind)

#605C78

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #723fbc;
/* rgb */ color: rgb(114, 63, 188);
/* oklch */ color: oklch(49.7% 0.187 298.0);

Tailwind

colors: {
  custom: {
    50: '#a077d1',
    500: '#723fbc',
    950: '#000000',
  },
}

SCSS

$custom: #723fbc;
$custom-light: #a077d1;
$custom-dark: #000000;

JSON

{
  "hex": "#723fbc",
  "rgb": {
    "r": 114,
    "g": 63,
    "b": 188
  },
  "hsl": {
    "h": 264.48,
    "s": 49.801,
    "l": 49.216
  },
  "oklch": {
    "l": 0.49671,
    "c": 0.18668,
    "h": 298
  },
  "luminance": 0.10763
}

Semantic roles & 50–950 ramp

primary

#723FBC

secondary

#B1C98E

accent

#D94EA1

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#0F0914

muted

#7F7B82

Preview Lab

Preview with #723FBC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →