#723FBB#723FBB

#723FBB is a mid, vivid violet. Relative luminance 0.107; OKLCH L 49.6% C 0.186 H 298.2°. Best body text is #FFFFFF at 6.68:1 contrast (WCAG AA passes).

Color values

HEX	#723FBB
RGB	rgb(114, 63, 187)
HSL	hsl(265, 50%, 49%)
HSV	hsv(265, 66%, 73%)
CMYK	cmyk(39%, 66.3%, 0%, 26.7%)
CIE-LAB	lab(39.10, 47.92, -57.36)
CIE-LCH	lch(39.10, 74.74, 309.88°)
OKLab	oklab(49.6% 0.0877 -0.1635)
OKLCH	oklch(49.6% 0.186 298.2)
XYZ	xyz(17.6843, 10.7200, 48.1415)
Luminance	0.1072 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Bluey Purple

#6241C7

ΔE00 3.55

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723FBB #88BB3F

analogous

#3F4ABB #723FBB #B03FBB

triadic

#723FBB #BB723F #3FBB72

tetradic

#723FBB #BB3F4A #88BB3F #3FBBB0

square

#723FBB #BB3F4A #88BB3F #3FBBB0

split-complementary

#723FBB #BBB03F #4ABB3F

monochromatic

#3A205F #56308D #723FBB #936ACD #B498DC

Accessibility & contrast

On white

6.68

#723FBB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.14

#723FBB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723FBB

6.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723FBB	#FFFFFF	#000000	##FFFFFF
##723FBB	1.00	6.68	3.14	6.68
#FFFFFF	6.68	1.00	21.00	1.00
#000000	3.14	21.00	1.00	21.00
##FFFFFF	6.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005CBF

Deuteranopia (green-blind)

#005BB8

Tritanopia (blue-blind)

#615C78

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #723fbb;
/* rgb */ color: rgb(114, 63, 187);
/* oklch */ color: oklch(49.6% 0.186 298.2);

Tailwind

colors: {
  custom: {
    50: '#a077d0',
    500: '#723fbb',
    950: '#000000',
  },
}

SCSS

$custom: #723fbb;
$custom-light: #a077d0;
$custom-dark: #000000;

JSON

{
  "hex": "#723fbb",
  "rgb": {
    "r": 114,
    "g": 63,
    "b": 187
  },
  "hsl": {
    "h": 264.677,
    "s": 49.6,
    "l": 49.02
  },
  "oklch": {
    "l": 0.49595,
    "c": 0.18552,
    "h": 298.2
  },
  "luminance": 0.1072
}

Semantic roles & 50–950 ramp

primary

#723FBB

secondary

#B0C88E

accent

#D94FA0

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#0F0914

muted

#7F7B82

Preview Lab

Preview with #723FBB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →