#723FAA#723FAA

#723FAA is a mid, vivid violet. Relative luminance 0.100; OKLCH L 48.3% C 0.166 H 302.6°. Best body text is #FFFFFF at 6.98:1 contrast (WCAG AA passes).

Color values

HEX	#723FAA
RGB	rgb(114, 63, 170)
HSL	hsl(269, 46%, 46%)
HSV	hsv(269, 63%, 67%)
CMYK	cmyk(32.9%, 62.9%, 0%, 33.3%)
CIE-LAB	lab(37.90, 43.56, -49.24)
CIE-LCH	lch(37.90, 65.74, 311.50°)
OKLab	oklab(48.35% 0.0892 -0.1396)
OKLCH	oklch(48.35% 0.166 302.6)
XYZ	xyz(15.9710, 10.0347, 39.1179)
Luminance	0.1003 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

#533CC6

ΔE00 7.31

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723FAA #77AA3F

analogous

#3F41AA #723FAA #A73FAA

triadic

#723FAA #AA723F #3FAA72

tetradic

#723FAA #AA3F41 #77AA3F #3FAAA7

square

#723FAA #AA3F41 #77AA3F #3FAAA7

split-complementary

#723FAA #AAA73F #41AA3F

monochromatic

#361E51 #542E7D #723FAA #9162C5 #B08ED5

Accessibility & contrast

On white

6.98

#723FAA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.01

#723FAA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723FAA

6.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723FAA	#FFFFFF	#000000	##FFFFFF
##723FAA	1.00	6.98	3.01	6.98
#FFFFFF	6.98	1.00	21.00	1.00
#000000	3.01	21.00	1.00	21.00
##FFFFFF	6.98	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0058AD

Deuteranopia (green-blind)

#1E59A8

Tritanopia (blue-blind)

#67566E

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #723faa;
/* rgb */ color: rgb(114, 63, 170);
/* oklch */ color: oklch(48.3% 0.166 302.6);

Tailwind

colors: {
  custom: {
    50: '#9e77c4',
    500: '#723faa',
    950: '#000000',
  },
}

SCSS

$custom: #723faa;
$custom-light: #9e77c4;
$custom-dark: #000000;

JSON

{
  "hex": "#723faa",
  "rgb": {
    "r": 114,
    "g": 63,
    "b": 170
  },
  "hsl": {
    "h": 268.598,
    "s": 45.923,
    "l": 45.686
  },
  "oklch": {
    "l": 0.48348,
    "c": 0.16569,
    "h": 302.6
  },
  "luminance": 0.10035
}

Semantic roles & 50–950 ramp

primary

#723FAA

secondary

#A4C085

accent

#D65297

background

#FAF7FC

surface

#F3EDF8

border

#CDC8D1

text

#0F0913

muted

#7F7B82

Preview Lab

Preview with #723FAA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →