#723F2F#723F2F

#723F2F is a dark, moderate red. Relative luminance 0.073; OKLCH L 42.6% C 0.076 H 38.2°. Best body text is #FFFFFF at 8.51:1 contrast (WCAG AA passes).

Color values

HEX	#723F2F
RGB	rgb(114, 63, 47)
HSL	hsl(14, 42%, 32%)
HSV	hsv(14, 59%, 45%)
CMYK	cmyk(0%, 44.7%, 58.8%, 55.3%)
CIE-LAB	lab(32.57, 20.49, 19.43)
CIE-LCH	lch(32.57, 28.24, 43.47°)
OKLab	oklab(42.64% 0.0598 0.047)
OKLCH	oklch(42.64% 0.076 38.2)
XYZ	xyz(9.2307, 7.3386, 3.6191)
Luminance	0.0734 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723F2F #2F6272

analogous

#722F41 #723F2F #72612F

triadic

#723F2F #2F723F #3F2F72

tetradic

#723F2F #41722F #2F6272 #612F72

square

#723F2F #41722F #2F6272 #612F72

split-complementary

#723F2F #2F7261 #2F4172

monochromatic

#1B0F0B #47271D #723F2F #9D5741 #BD755F

Accessibility & contrast

On white

8.51

#723F2F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.47

#723F2F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #723F2F

8.51:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723F2F	#FFFFFF	#000000	##FFFFFF
##723F2F	1.00	8.51	2.47	8.51
#FFFFFF	8.51	1.00	21.00	1.00
#000000	2.47	21.00	1.00	21.00
##FFFFFF	8.51	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C462E

Deuteranopia (green-blind)

#58512E

Tritanopia (blue-blind)

#7C363B

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #723f2f;
/* rgb */ color: rgb(114, 63, 47);
/* oklch */ color: oklch(42.6% 0.076 38.2);

Tailwind

colors: {
  custom: {
    50: '#9e7567',
    500: '#723f2f',
    950: '#000000',
  },
}

SCSS

$custom: #723f2f;
$custom-light: #9e7567;
$custom-dark: #000000;

JSON

{
  "hex": "#723f2f",
  "rgb": {
    "r": 114,
    "g": 63,
    "b": 47
  },
  "hsl": {
    "h": 14.328,
    "s": 41.615,
    "l": 31.569
  },
  "oklch": {
    "l": 0.42638,
    "c": 0.07609,
    "h": 38.2
  },
  "luminance": 0.07338
}

Semantic roles & 50–950 ramp

primary

#723F2F

secondary

#5A92A3

accent

#B4D156

background

#FAF7F6

surface

#F3EDEB

border

#CDC8C6

text

#0F0806

muted

#7F7B7A

Preview Lab

Preview with #723F2F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →