#723F28#723F28
#723F28 is a dark, moderate orange. Relative luminance 0.073; OKLCH L 42.5% C 0.080 H 44.4°. Best body text is #FFFFFF at 8.55:1 contrast (WCAG AA passes).
Color values
| HEX | #723F28 |
|---|---|
| RGB | rgb(114, 63, 40) |
| HSL | hsl(19, 48%, 30%) |
| HSV | hsv(19, 65%, 45%) |
| CMYK | cmyk(0%, 44.7%, 64.9%, 55.3%) |
| CIE-LAB | lab(32.45, 19.90, 23.57) |
| CIE-LCH | lch(32.45, 30.85, 49.83°) |
| OKLab | oklab(42.51% 0.0568 0.0556) |
| OKLCH | oklch(42.51% 0.08 44.4) |
| XYZ | xyz(9.1006, 7.2866, 2.9342) |
| Luminance | 0.0729 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Reddish Brown
#7F2B0A
ΔE00 7.56
Chestnut
#742802
ΔE00 7.72
Red Brown
#8B2E16
ΔE00 8.26
Saddlebrown
#8B4513
ΔE00 8.44
Rust Brown
#8B3103
ΔE00 8.84
Milk Chocolate
#7F4E1E
ΔE00 9.13
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#723F28 #285B72
analogous
#722836 #723F28 #726428
triadic
#723F28 #28723F #3F2872
tetradic
#723F28 #367228 #285B72 #642872
square
#723F28 #367228 #285B72 #642872
split-complementary
#723F28 #287264 #283672
monochromatic
#170D08 #452618 #723F28 #9F5838 #C27552
Accessibility & contrast
On white
8.55
#723F28 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.46
#723F28 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #723F28
8.55:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##723F28 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##723F28 | 1.00 | 8.55 | 2.46 | 8.55 |
| #FFFFFF | 8.55 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.46 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.55 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4D4626
Deuteranopia (green-blind)
#595127
Tritanopia (blue-blind)
#7D353A
Achromatopsia (no color)
#4C4C4C
Design tokens & code
CSS
--color: #723f28; /* rgb */ color: rgb(114, 63, 40); /* oklch */ color: oklch(42.5% 0.080 44.4);
Tailwind
colors: {
custom: {
50: '#9e7462',
500: '#723f28',
950: '#000000',
},
}SCSS
$custom: #723f28; $custom-light: #9e7462; $custom-dark: #000000;
JSON
{
"hex": "#723f28",
"rgb": {
"r": 114,
"g": 63,
"b": 40
},
"hsl": {
"h": 18.649,
"s": 48.052,
"l": 30.196
},
"oklch": {
"l": 0.42513,
"c": 0.07951,
"h": 44.4
},
"luminance": 0.07286
}Semantic roles & 50–950 ramp
primary
#723F28
secondary
#528BA4
accent
#AED850
background
#FAF7F5
surface
#F4EDEA
border
#CEC8C6
text
#0F0805
muted
#7F7B79