#723F1E#723F1E
#723F1E is a dark, moderate orange. Relative luminance 0.072; OKLCH L 42.4% C 0.085 H 51.4°. Best body text is #FFFFFF at 8.59:1 contrast (WCAG AA passes).
Color values
| HEX | #723F1E |
|---|---|
| RGB | rgb(114, 63, 30) |
| HSL | hsl(24, 58%, 28%) |
| HSV | hsv(24, 74%, 45%) |
| CMYK | cmyk(0%, 44.7%, 73.7%, 55.3%) |
| CIE-LAB | lab(32.32, 19.22, 29.24) |
| CIE-LCH | lch(32.32, 34.99, 56.68°) |
| OKLab | oklab(42.37% 0.053 0.0663) |
| OKLCH | oklch(42.37% 0.085 51.4) |
| XYZ | xyz(8.9520, 7.2271, 2.1516) |
| Luminance | 0.0723 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Chocolate
#7B3F00
ΔE00 5.98
Brown (survey)
#653700
ΔE00 6.35
Saddlebrown
#8B4513
ΔE00 6.39
Milk Chocolate
#7F4E1E
ΔE00 6.52
Chestnut
#742802
ΔE00 7.18
Reddish Brown
#7F2B0A
ΔE00 7.65
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#723F1E #1E5172
analogous
#721E27 #723F1E #72691E
triadic
#723F1E #1E723F #3F1E72
tetradic
#723F1E #27721E #1E5172 #691E72
square
#723F1E #27721E #1E5172 #691E72
split-complementary
#723F1E #1E7269 #1E2772
monochromatic
#180D06 #422411 #723F1E #A25A2B #CC763E
Accessibility & contrast
On white
8.59
#723F1E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.45
#723F1E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #723F1E
8.59:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##723F1E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##723F1E | 1.00 | 8.59 | 2.45 | 8.59 |
| #FFFFFF | 8.59 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.45 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.59 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4E451A
Deuteranopia (green-blind)
#5A501E
Tritanopia (blue-blind)
#7D3538
Achromatopsia (no color)
#4C4C4C
Design tokens & code
CSS
--color: #723f1e; /* rgb */ color: rgb(114, 63, 30); /* oklch */ color: oklch(42.4% 0.085 51.4);
Tailwind
colors: {
custom: {
50: '#9f745b',
500: '#723f1e',
950: '#000000',
},
}SCSS
$custom: #723f1e; $custom-light: #9f745b; $custom-dark: #000000;
JSON
{
"hex": "#723f1e",
"rgb": {
"r": 114,
"g": 63,
"b": 30
},
"hsl": {
"h": 23.571,
"s": 58.333,
"l": 28.235
},
"oklch": {
"l": 0.42368,
"c": 0.08485,
"h": 51.4
},
"luminance": 0.07226
}Semantic roles & 50–950 ramp
primary
#723F1E
secondary
#4680A6
accent
#A5E246
background
#FAF7F5
surface
#F4EDE9
border
#CEC8C5
text
#0F0804
muted
#7F7B79