#723F18#723F18
#723F18 is a dark, moderate orange. Relative luminance 0.072; OKLCH L 42.3% C 0.088 H 54.6°. Best body text is #FFFFFF at 8.61:1 contrast (WCAG AA passes).
Color values
| HEX | #723F18 |
|---|---|
| RGB | rgb(114, 63, 24) |
| HSL | hsl(26, 65%, 27%) |
| HSV | hsv(26, 79%, 45%) |
| CMYK | cmyk(0%, 44.7%, 78.9%, 55.3%) |
| CIE-LAB | lab(32.26, 18.90, 32.39) |
| CIE-LCH | lch(32.26, 37.50, 59.73°) |
| OKLab | oklab(42.3% 0.051 0.0717) |
| OKLCH | oklch(42.3% 0.088 54.6) |
| XYZ | xyz(8.8826, 7.1993, 1.7858) |
| Luminance | 0.0720 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Chocolate
#7B3F00
ΔE00 4.44
Brown (survey)
#653700
ΔE00 4.94
Milk Chocolate
#7F4E1E
ΔE00 5.54
Saddlebrown
#8B4513
ΔE00 5.91
Chestnut
#742802
ΔE00 7.58
Rust Brown
#8B3103
ΔE00 8.26
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#723F18 #184B72
analogous
#72181E #723F18 #726C18
triadic
#723F18 #18723F #3F1872
tetradic
#723F18 #1E7218 #184B72 #6C1872
square
#723F18 #1E7218 #184B72 #6C1872
split-complementary
#723F18 #18726C #181E72
monochromatic
#190E05 #3F230D #723F18 #A55B23 #D47731
Accessibility & contrast
On white
8.61
#723F18 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.44
#723F18 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #723F18
8.61:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##723F18 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##723F18 | 1.00 | 8.61 | 2.44 | 8.61 |
| #FFFFFF | 8.61 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.44 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.61 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4E4513
Deuteranopia (green-blind)
#5A5018
Tritanopia (blue-blind)
#7D3437
Achromatopsia (no color)
#4C4C4C
Design tokens & code
CSS
--color: #723f18; /* rgb */ color: rgb(114, 63, 24); /* oklch */ color: oklch(42.3% 0.088 54.6);
Tailwind
colors: {
custom: {
50: '#9f7457',
500: '#723f18',
950: '#000000',
},
}SCSS
$custom: #723f18; $custom-light: #9f7457; $custom-dark: #000000;
JSON
{
"hex": "#723f18",
"rgb": {
"r": 114,
"g": 63,
"b": 24
},
"hsl": {
"h": 26,
"s": 65.217,
"l": 27.059
},
"oklch": {
"l": 0.42301,
"c": 0.08793,
"h": 54.6
},
"luminance": 0.07198
}Semantic roles & 50–950 ramp
primary
#723F18
secondary
#3E7AA7
accent
#9FE840
background
#FAF7F5
surface
#F4EDE9
border
#CEC8C5
text
#0F0803
muted
#7F7B78