#723EC4#723EC4

#723EC4 is a mid, vivid violet. Relative luminance 0.110; OKLCH L 50.2% C 0.197 H 296.3°. Best body text is #FFFFFF at 6.56:1 contrast (WCAG AA passes).

Color values

HEX	#723EC4
RGB	rgb(114, 62, 196)
HSL	hsl(263, 53%, 51%)
HSV	hsv(263, 68%, 77%)
CMYK	cmyk(41.8%, 68.4%, 0%, 23.1%)
CIE-LAB	lab(39.59, 50.78, -61.83)
CIE-LCH	lch(39.59, 80.01, 309.40°)
OKLab	oklab(50.16% 0.0875 -0.1766)
OKLCH	oklch(50.16% 0.197 296.3)
XYZ	xyz(18.6232, 11.0078, 53.3574)
Luminance	0.1101 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723EC4 #90C43E

analogous

#3E4DC4 #723EC4 #B53EC4

triadic

#723EC4 #C4723E #3EC472

tetradic

#723EC4 #C43E4D #90C43E #3EC4B5

square

#723EC4 #C43E4D #90C43E #3EC4B5

split-complementary

#723EC4 #C4B53E #4DC43E

monochromatic

#3C2068 #572E97 #723EC4 #946DD2 #B69CE1

Accessibility & contrast

On white

6.56

#723EC4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.20

#723EC4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723EC4

6.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723EC4	#FFFFFF	#000000	##FFFFFF
##723EC4	1.00	6.56	3.20	6.56
#FFFFFF	6.56	1.00	21.00	1.00
#000000	3.20	21.00	1.00	21.00
##FFFFFF	6.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005EC8

Deuteranopia (green-blind)

#005BC1

Tritanopia (blue-blind)

#5D5E7C

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #723ec4;
/* rgb */ color: rgb(114, 62, 196);
/* oklch */ color: oklch(50.2% 0.197 296.3);

Tailwind

colors: {
  custom: {
    50: '#a177d7',
    500: '#723ec4',
    950: '#000000',
  },
}

SCSS

$custom: #723ec4;
$custom-light: #a177d7;
$custom-dark: #000000;

JSON

{
  "hex": "#723ec4",
  "rgb": {
    "r": 114,
    "g": 62,
    "b": 196
  },
  "hsl": {
    "h": 263.284,
    "s": 53.175,
    "l": 50.588
  },
  "oklch": {
    "l": 0.50157,
    "c": 0.19713,
    "h": 296.3
  },
  "luminance": 0.11008
}

Semantic roles & 50–950 ramp

primary

#723EC4

secondary

#B6CD91

accent

#DD4BA4

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100914

muted

#7F7B83

Preview Lab

Preview with #723EC4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →