#723EC4#723EC4

#723EC4 is a mid, vivid violet. Relative luminance 0.110; OKLCH L 50.2% C 0.197 H 296.3°. Best body text is #FFFFFF at 6.56:1 contrast (WCAG AA passes).

Color values

HEX#723EC4
RGBrgb(114, 62, 196)
HSLhsl(263, 53%, 51%)
HSVhsv(263, 68%, 77%)
CMYKcmyk(41.8%, 68.4%, 0%, 23.1%)
CIE-LABlab(39.59, 50.78, -61.83)
CIE-LCHlch(39.59, 80.01, 309.40°)
OKLaboklab(50.16% 0.0875 -0.1766)
OKLCHoklch(50.16% 0.197 296.3)
XYZxyz(18.6232, 11.0078, 53.3574)
Luminance0.1101 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#723EC4 #90C43E
analogous
#3E4DC4 #723EC4 #B53EC4
triadic
#723EC4 #C4723E #3EC472
tetradic
#723EC4 #C43E4D #90C43E #3EC4B5
square
#723EC4 #C43E4D #90C43E #3EC4B5
split-complementary
#723EC4 #C4B53E #4DC43E
monochromatic
#3C2068 #572E97 #723EC4 #946DD2 #B69CE1

Accessibility & contrast

On white

6.56
#723EC4 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.20
#723EC4 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723EC4
6.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##723EC4#FFFFFF#000000##FFFFFF
##723EC41.006.563.206.56
#FFFFFF6.561.0021.001.00
#0000003.2021.001.0021.00
##FFFFFF6.561.0021.001.00

Color blindness preview

Protanopia (red-blind)
#005EC8
Deuteranopia (green-blind)
#005BC1
Tritanopia (blue-blind)
#5D5E7C
Achromatopsia (no color)
#5D5D5D

Design tokens & code

CSS
--color: #723ec4;
/* rgb */ color: rgb(114, 62, 196);
/* oklch */ color: oklch(50.2% 0.197 296.3);
Tailwind
colors: {
  custom: {
    50: '#a177d7',
    500: '#723ec4',
    950: '#000000',
  },
}
SCSS
$custom: #723ec4;
$custom-light: #a177d7;
$custom-dark: #000000;
JSON
{
  "hex": "#723ec4",
  "rgb": {
    "r": 114,
    "g": 62,
    "b": 196
  },
  "hsl": {
    "h": 263.284,
    "s": 53.175,
    "l": 50.588
  },
  "oklch": {
    "l": 0.50157,
    "c": 0.19713,
    "h": 296.3
  },
  "luminance": 0.11008
}

Semantic roles & 50–950 ramp

primary
#723EC4
secondary
#B6CD91
accent
#DD4BA4
background
#FAF7FD
surface
#F4EDFA
border
#CEC8D3
text
#100914
muted
#7F7B83

Preview Lab

Preview with #723EC4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#723EC4 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva