#723EBA#723EBA

#723EBA is a mid, vivid violet. Relative luminance 0.106; OKLCH L 49.4% C 0.186 H 298.6°. Best body text is #FFFFFF at 6.74:1 contrast (WCAG AA passes).

Color values

HEX	#723EBA
RGB	rgb(114, 62, 186)
HSL	hsl(265, 50%, 49%)
HSV	hsv(265, 67%, 73%)
CMYK	cmyk(38.7%, 66.7%, 0%, 27.1%)
CIE-LAB	lab(38.84, 48.18, -57.19)
CIE-LCH	lch(38.84, 74.78, 310.11°)
OKLab	oklab(49.38% 0.0889 -0.163)
OKLCH	oklch(49.38% 0.186 298.6)
XYZ	xyz(17.5227, 10.5676, 47.5614)
Luminance	0.1057 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Bluey Purple

#6241C7

ΔE00 3.70

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723EBA #86BA3E

analogous

#3E48BA #723EBA #B03EBA

triadic

#723EBA #BA723E #3EBA72

tetradic

#723EBA #BA3E48 #86BA3E #3EBAB0

square

#723EBA #BA3E48 #86BA3E #3EBAB0

split-complementary

#723EBA #BAB03E #48BA3E

monochromatic

#3A1F5E #562F8C #723EBA #9368CD #B496DC

Accessibility & contrast

On white

6.74

#723EBA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.11

#723EBA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723EBA

6.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723EBA	#FFFFFF	#000000	##FFFFFF
##723EBA	1.00	6.74	3.11	6.74
#FFFFFF	6.74	1.00	21.00	1.00
#000000	3.11	21.00	1.00	21.00
##FFFFFF	6.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005CBE

Deuteranopia (green-blind)

#005AB7

Tritanopia (blue-blind)

#615B77

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #723eba;
/* rgb */ color: rgb(114, 62, 186);
/* oklch */ color: oklch(49.4% 0.186 298.6);

Tailwind

colors: {
  custom: {
    50: '#a077d0',
    500: '#723eba',
    950: '#000000',
  },
}

SCSS

$custom: #723eba;
$custom-light: #a077d0;
$custom-dark: #000000;

JSON

{
  "hex": "#723eba",
  "rgb": {
    "r": 114,
    "g": 62,
    "b": 186
  },
  "hsl": {
    "h": 265.161,
    "s": 50,
    "l": 48.627
  },
  "oklch": {
    "l": 0.49383,
    "c": 0.18567,
    "h": 298.6
  },
  "luminance": 0.10568
}

Semantic roles & 50–950 ramp

primary

#723EBA

secondary

#AFC88C

accent

#DA4E9F

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#0F0914

muted

#7F7B82

Preview Lab

Preview with #723EBA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →