#723EB8#723EB8

#723EB8 is a mid, vivid violet. Relative luminance 0.105; OKLCH L 49.2% C 0.183 H 299.1°. Best body text is #FFFFFF at 6.78:1 contrast (WCAG AA passes).

Color values

HEX	#723EB8
RGB	rgb(114, 62, 184)
HSL	hsl(266, 50%, 48%)
HSV	hsv(266, 66%, 72%)
CMYK	cmyk(38%, 66.3%, 0%, 27.8%)
CIE-LAB	lab(38.70, 47.67, -56.25)
CIE-LCH	lch(38.70, 73.73, 310.28°)
OKLab	oklab(49.23% 0.0891 -0.1603)
OKLCH	oklch(49.23% 0.183 299.1)
XYZ	xyz(17.3116, 10.4831, 46.4495)
Luminance	0.1048 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723EB8 #84B83E

analogous

#3E47B8 #723EB8 #AF3EB8

triadic

#723EB8 #B8723E #3EB872

tetradic

#723EB8 #B83E47 #84B83E #3EB8AF

square

#723EB8 #B83E47 #84B83E #3EB8AF

split-complementary

#723EB8 #B8AF3E #47B83E

monochromatic

#391F5C #562F8A #723EB8 #9267CC #B395DB

Accessibility & contrast

On white

6.78

#723EB8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.10

#723EB8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723EB8

6.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723EB8	#FFFFFF	#000000	##FFFFFF
##723EB8	1.00	6.78	3.10	6.78
#FFFFFF	6.78	1.00	21.00	1.00
#000000	3.10	21.00	1.00	21.00
##FFFFFF	6.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005BBC

Deuteranopia (green-blind)

#005AB5

Tritanopia (blue-blind)

#625A76

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #723eb8;
/* rgb */ color: rgb(114, 62, 184);
/* oklch */ color: oklch(49.2% 0.183 299.1);

Tailwind

colors: {
  custom: {
    50: '#a077ce',
    500: '#723eb8',
    950: '#000000',
  },
}

SCSS

$custom: #723eb8;
$custom-light: #a077ce;
$custom-dark: #000000;

JSON

{
  "hex": "#723eb8",
  "rgb": {
    "r": 114,
    "g": 62,
    "b": 184
  },
  "hsl": {
    "h": 265.574,
    "s": 49.593,
    "l": 48.235
  },
  "oklch": {
    "l": 0.49231,
    "c": 0.18337,
    "h": 299.1
  },
  "luminance": 0.10483
}

Semantic roles & 50–950 ramp

primary

#723EB8

secondary

#ADC78B

accent

#D94F9E

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#0F0914

muted

#7F7B82

Preview Lab

Preview with #723EB8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →