#723EA5#723EA5

#723EA5 is a mid, vivid violet. Relative luminance 0.097; OKLCH L 47.9% C 0.161 H 304.2°. Best body text is #FFFFFF at 7.12:1 contrast (WCAG AA passes).

Color values

HEX#723EA5
RGBrgb(114, 62, 165)
HSLhsl(270, 45%, 45%)
HSVhsv(270, 62%, 65%)
CMYKcmyk(30.9%, 62.4%, 0%, 35.3%)
CIE-LABlab(37.37, 42.84, -47.11)
CIE-LCHlch(37.37, 63.68, 312.28°)
OKLaboklab(47.85% 0.0907 -0.1334)
OKLCHoklch(47.85% 0.161 304.2)
XYZxyz(15.4521, 9.7393, 36.6558)
Luminance0.0974 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#723EA5 #71A53E
analogous
#3F3EA5 #723EA5 #A53EA5
triadic
#723EA5 #A5723E #3EA572
tetradic
#723EA5 #A53F3E #71A53E #3EA5A5
square
#723EA5 #A53F3E #71A53E #3EA5A5
split-complementary
#723EA5 #A5A53E #3EA53F
monochromatic
#351D4C #532D79 #723EA5 #915EC2 #AF8AD3

Accessibility & contrast

On white

7.12
#723EA5 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.95
#723EA5 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #723EA5
7.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##723EA5#FFFFFF#000000##FFFFFF
##723EA51.007.122.957.12
#FFFFFF7.121.0021.001.00
#0000002.9521.001.0021.00
##FFFFFF7.121.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0057A8
Deuteranopia (green-blind)
#2458A3
Tritanopia (blue-blind)
#69536B
Achromatopsia (no color)
#585858

Design tokens & code

CSS
--color: #723ea5;
/* rgb */ color: rgb(114, 62, 165);
/* oklch */ color: oklch(47.9% 0.161 304.2);
Tailwind
colors: {
  custom: {
    50: '#9e76c0',
    500: '#723ea5',
    950: '#000000',
  },
}
SCSS
$custom: #723ea5;
$custom-light: #9e76c0;
$custom-dark: #000000;
JSON
{
  "hex": "#723ea5",
  "rgb": {
    "r": 114,
    "g": 62,
    "b": 165
  },
  "hsl": {
    "h": 270.291,
    "s": 45.374,
    "l": 44.51
  },
  "oklch": {
    "l": 0.47853,
    "c": 0.16128,
    "h": 304.2
  },
  "luminance": 0.09739
}

Semantic roles & 50–950 ramp

primary
#723EA5
secondary
#9FBE81
accent
#D55393
background
#FAF7FB
surface
#F3EDF7
border
#CDC8D0
text
#0F0912
muted
#7F7B81

Preview Lab

Preview with #723EA5

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#723EA5 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva