#723E9F#723E9F

#723E9F is a mid, vivid violet. Relative luminance 0.095; OKLCH L 47.4% C 0.154 H 306.1°. Best body text is #FFFFFF at 7.23:1 contrast (WCAG AA passes).

Color values

HEX	#723E9F
RGB	rgb(114, 62, 159)
HSL	hsl(272, 44%, 43%)
HSV	hsv(272, 61%, 62%)
CMYK	cmyk(28.3%, 61%, 0%, 37.6%)
CIE-LAB	lab(36.98, 41.36, -44.14)
CIE-LCH	lch(36.98, 60.49, 313.14°)
OKLab	oklab(47.44% 0.0908 -0.1247)
OKLCH	oklch(47.44% 0.154 306.1)
XYZ	xyz(14.9187, 9.5260, 33.8469)
Luminance	0.0953 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723E9F #6B9F3E

analogous

#413E9F #723E9F #9F3E9B

triadic

#723E9F #9F723E #3E9F72

tetradic

#723E9F #9F413E #6B9F3E #3E9B9F

square

#723E9F #9F413E #6B9F3E #3E9B9F

split-complementary

#723E9F #9B9F3E #3E9F41

monochromatic

#331C47 #522D73 #723E9F #915BBF #AE87D0

Accessibility & contrast

On white

7.23

#723E9F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.91

#723E9F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #723E9F

7.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723E9F	#FFFFFF	#000000	##FFFFFF
##723E9F	1.00	7.23	2.91	7.23
#FFFFFF	7.23	1.00	21.00	1.00
#000000	2.91	21.00	1.00	21.00
##FFFFFF	7.23	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1055A2

Deuteranopia (green-blind)

#2B579D

Tritanopia (blue-blind)

#6B5168

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #723e9f;
/* rgb */ color: rgb(114, 62, 159);
/* oklch */ color: oklch(47.4% 0.154 306.1);

Tailwind

colors: {
  custom: {
    50: '#9e76bc',
    500: '#723e9f',
    950: '#000000',
  },
}

SCSS

$custom: #723e9f;
$custom-light: #9e76bc;
$custom-dark: #000000;

JSON

{
  "hex": "#723e9f",
  "rgb": {
    "r": 114,
    "g": 62,
    "b": 159
  },
  "hsl": {
    "h": 272.165,
    "s": 43.891,
    "l": 43.333
  },
  "oklch": {
    "l": 0.47442,
    "c": 0.15425,
    "h": 306.1
  },
  "luminance": 0.09526
}

Semantic roles & 50–950 ramp

primary

#723E9F

secondary

#9ABB7E

accent

#D4548F

background

#FAF7FB

surface

#F3EDF6

border

#CDC8D0

text

#0F0912

muted

#7F7B81

Preview Lab

Preview with #723E9F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →