#723E4D#723E4D

#723E4D is a dark, moderate pink. Relative luminance 0.076; OKLCH L 43.2% C 0.075 H 2.2°. Best body text is #FFFFFF at 8.36:1 contrast (WCAG AA passes).

Color values

HEX	#723E4D
RGB	rgb(114, 62, 77)
HSL	hsl(343, 30%, 35%)
HSV	hsv(343, 46%, 45%)
CMYK	cmyk(0%, 45.6%, 32.5%, 55.3%)
CIE-LAB	lab(33.05, 24.65, 0.97)
CIE-LCH	lch(33.05, 24.66, 2.24°)
OKLab	oklab(43.24% 0.0747 0.0029)
OKLCH	oklch(43.24% 0.075 2.2)
XYZ	xyz(10.0020, 7.5593, 7.9520)
Luminance	0.0756 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723E4D #3E7263

analogous

#723E67 #723E4D #72493E

triadic

#723E4D #4D723E #3E4D72

tetradic

#723E4D #67723E #3E7263 #493E72

square

#723E4D #67723E #3E7263 #493E72

split-complementary

#723E4D #3E7249 #3E6772

monochromatic

#231317 #4A2832 #723E4D #9A5468 #B47688

Accessibility & contrast

On white

8.36

#723E4D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.51

#723E4D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #723E4D

8.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723E4D	#FFFFFF	#000000	##FFFFFF
##723E4D	1.00	8.36	2.51	8.36
#FFFFFF	8.36	1.00	21.00	1.00
#000000	2.51	21.00	1.00	21.00
##FFFFFF	8.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#46484D

Deuteranopia (green-blind)

#53514C

Tritanopia (blue-blind)

#7A3A43

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #723e4d;
/* rgb */ color: rgb(114, 62, 77);
/* oklch */ color: oklch(43.2% 0.075 2.2);

Tailwind

colors: {
  custom: {
    50: '#9c747e',
    500: '#723e4d',
    950: '#000000',
  },
}

SCSS

$custom: #723e4d;
$custom-light: #9c747e;
$custom-dark: #000000;

JSON

{
  "hex": "#723e4d",
  "rgb": {
    "r": 114,
    "g": 62,
    "b": 77
  },
  "hsl": {
    "h": 342.692,
    "s": 29.545,
    "l": 34.51
  },
  "oklch": {
    "l": 0.43242,
    "c": 0.07473,
    "h": 2.2
  },
  "luminance": 0.07558
}

Semantic roles & 50–950 ramp

primary

#723E4D

secondary

#6D9F90

accent

#C6A962

background

#F9F7F7

surface

#F2EDEE

border

#CCC8C9

text

#0E080A

muted

#7E7B7C

Preview Lab

Preview with #723E4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →