#723E4C#723E4C

#723E4C is a dark, moderate pink. Relative luminance 0.075; OKLCH L 43.2% C 0.074 H 3.4°. Best body text is #FFFFFF at 8.37:1 contrast (WCAG AA passes).

Color values

HEX	#723E4C
RGB	rgb(114, 62, 76)
HSL	hsl(344, 30%, 35%)
HSV	hsv(344, 46%, 45%)
CMYK	cmyk(0%, 45.6%, 33.3%, 55.3%)
CIE-LAB	lab(33.02, 24.50, 1.57)
CIE-LCH	lch(33.02, 24.55, 3.66°)
OKLab	oklab(43.21% 0.0743 0.0044)
OKLCH	oklch(43.21% 0.074 3.4)
XYZ	xyz(9.9669, 7.5453, 7.7675)
Luminance	0.0754 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723E4C #3E7264

analogous

#723E66 #723E4C #724A3E

triadic

#723E4C #4C723E #3E4C72

tetradic

#723E4C #66723E #3E7264 #4A3E72

square

#723E4C #66723E #3E7264 #4A3E72

split-complementary

#723E4C #3E724A #3E6672

monochromatic

#231317 #4A2832 #723E4C #9A5466 #B47687

Accessibility & contrast

On white

8.37

#723E4C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.51

#723E4C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #723E4C

8.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723E4C	#FFFFFF	#000000	##FFFFFF
##723E4C	1.00	8.37	2.51	8.37
#FFFFFF	8.37	1.00	21.00	1.00
#000000	2.51	21.00	1.00	21.00
##FFFFFF	8.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#46484C

Deuteranopia (green-blind)

#53514B

Tritanopia (blue-blind)

#7A3A43

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #723e4c;
/* rgb */ color: rgb(114, 62, 76);
/* oklch */ color: oklch(43.2% 0.074 3.4);

Tailwind

colors: {
  custom: {
    50: '#9c747e',
    500: '#723e4c',
    950: '#000000',
  },
}

SCSS

$custom: #723e4c;
$custom-light: #9c747e;
$custom-dark: #000000;

JSON

{
  "hex": "#723e4c",
  "rgb": {
    "r": 114,
    "g": 62,
    "b": 76
  },
  "hsl": {
    "h": 343.846,
    "s": 29.545,
    "l": 34.51
  },
  "oklch": {
    "l": 0.43209,
    "c": 0.0744,
    "h": 3.4
  },
  "luminance": 0.07544
}

Semantic roles & 50–950 ramp

primary

#723E4C

secondary

#6D9F91

accent

#C6AB62

background

#F9F7F7

surface

#F2EDEE

border

#CCC8C9

text

#0E0809

muted

#7E7B7B

Preview Lab

Preview with #723E4C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →