#723E1C#723E1C
#723E1C is a dark, moderate orange. Relative luminance 0.071; OKLCH L 42.2% C 0.087 H 51.4°. Best body text is #FFFFFF at 8.67:1 contrast (WCAG AA passes).
Color values
| HEX | #723E1C |
|---|---|
| RGB | rgb(114, 62, 28) |
| HSL | hsl(24, 61%, 28%) |
| HSV | hsv(24, 75%, 45%) |
| CMYK | cmyk(0%, 45.6%, 75.4%, 55.3%) |
| CIE-LAB | lab(32.05, 19.70, 30.05) |
| CIE-LCH | lch(32.05, 35.93, 56.75°) |
| OKLab | oklab(42.16% 0.0541 0.0676) |
| OKLCH | oklch(42.16% 0.087 51.4) |
| XYZ | xyz(8.8724, 7.1075, 2.0030) |
| Luminance | 0.0711 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Chocolate
#7B3F00
ΔE00 5.73
Brown (survey)
#653700
ΔE00 6.12
Saddlebrown
#8B4513
ΔE00 6.27
Milk Chocolate
#7F4E1E
ΔE00 6.60
Chestnut
#742802
ΔE00 6.86
Reddish Brown
#7F2B0A
ΔE00 7.41
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#723E1C #1C5072
analogous
#721C25 #723E1C #72691C
triadic
#723E1C #1C723E #3E1C72
tetradic
#723E1C #25721C #1C5072 #691C72
square
#723E1C #25721C #1C5072 #691C72
split-complementary
#723E1C #1C7269 #1C2572
monochromatic
#190D06 #412310 #723E1C #A35928 #CF753A
Accessibility & contrast
On white
8.67
#723E1C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.42
#723E1C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #723E1C
8.67:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##723E1C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##723E1C | 1.00 | 8.67 | 2.42 | 8.67 |
| #FFFFFF | 8.67 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.42 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.67 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4D4418
Deuteranopia (green-blind)
#59501C
Tritanopia (blue-blind)
#7D3337
Achromatopsia (no color)
#4B4B4B
Design tokens & code
CSS
--color: #723e1c; /* rgb */ color: rgb(114, 62, 28); /* oklch */ color: oklch(42.2% 0.087 51.4);
Tailwind
colors: {
custom: {
50: '#9f745a',
500: '#723e1c',
950: '#000000',
},
}SCSS
$custom: #723e1c; $custom-light: #9f745a; $custom-dark: #000000;
JSON
{
"hex": "#723e1c",
"rgb": {
"r": 114,
"g": 62,
"b": 28
},
"hsl": {
"h": 23.721,
"s": 60.563,
"l": 27.843
},
"oklch": {
"l": 0.42155,
"c": 0.08656,
"h": 51.4
},
"luminance": 0.07106
}Semantic roles & 50–950 ramp
primary
#723E1C
secondary
#437FA6
accent
#A5E444
background
#FAF7F5
surface
#F4EDE9
border
#CEC8C5
text
#0F0804
muted
#7F7B79