#723DBB#723DBB

#723DBB is a mid, vivid violet. Relative luminance 0.105; OKLCH L 49.3% C 0.188 H 298.5°. Best body text is #FFFFFF at 6.77:1 contrast (WCAG AA passes).

Color values

HEX	#723DBB
RGB	rgb(114, 61, 187)
HSL	hsl(265, 51%, 49%)
HSV	hsv(265, 67%, 73%)
CMYK	cmyk(39%, 67.4%, 0%, 26.7%)
CIE-LAB	lab(38.73, 48.95, -57.96)
CIE-LCH	lch(38.73, 75.87, 310.18°)
OKLab	oklab(49.33% 0.0898 -0.1653)
OKLCH	oklch(49.33% 0.188 298.5)
XYZ	xyz(17.5755, 10.5025, 48.1053)
Luminance	0.1050 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723DBB #86BB3D

analogous

#3D47BB #723DBB #B13DBB

triadic

#723DBB #BB723D #3DBB72

tetradic

#723DBB #BB3D47 #86BB3D #3DBBB1

square

#723DBB #BB3D47 #86BB3D #3DBBB1

split-complementary

#723DBB #BBB13D #47BB3D

monochromatic

#3A1F5F #562E8D #723DBB #9368CE #B496DD

Accessibility & contrast

On white

6.77

#723DBB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.10

#723DBB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723DBB

6.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723DBB	#FFFFFF	#000000	##FFFFFF
##723DBB	1.00	6.77	3.10	6.77
#FFFFFF	6.77	1.00	21.00	1.00
#000000	3.10	21.00	1.00	21.00
##FFFFFF	6.77	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005BBF

Deuteranopia (green-blind)

#005AB8

Tritanopia (blue-blind)

#615B77

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #723dbb;
/* rgb */ color: rgb(114, 61, 187);
/* oklch */ color: oklch(49.3% 0.188 298.5);

Tailwind

colors: {
  custom: {
    50: '#a076d0',
    500: '#723dbb',
    950: '#000000',
  },
}

SCSS

$custom: #723dbb;
$custom-light: #a076d0;
$custom-dark: #000000;

JSON

{
  "hex": "#723dbb",
  "rgb": {
    "r": 114,
    "g": 61,
    "b": 187
  },
  "hsl": {
    "h": 265.238,
    "s": 50.806,
    "l": 48.627
  },
  "oklch": {
    "l": 0.49325,
    "c": 0.18812,
    "h": 298.5
  },
  "luminance": 0.10503
}

Semantic roles & 50–950 ramp

primary

#723DBB

secondary

#AFC88C

accent

#DA4E9F

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#0F0914

muted

#7F7B82

Preview Lab

Preview with #723DBB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →