#723DB8#723DB8

#723DB8 is a mid, vivid violet. Relative luminance 0.104; OKLCH L 49.1% C 0.185 H 299.2°. Best body text is #FFFFFF at 6.83:1 contrast (WCAG AA passes).

Color values

HEX	#723DB8
RGB	rgb(114, 61, 184)
HSL	hsl(266, 50%, 48%)
HSV	hsv(266, 67%, 72%)
CMYK	cmyk(38%, 66.8%, 0%, 27.8%)
CIE-LAB	lab(38.51, 48.18, -56.56)
CIE-LCH	lch(38.51, 74.30, 310.43°)
OKLab	oklab(49.1% 0.0902 -0.1611)
OKLCH	oklch(49.1% 0.185 299.2)
XYZ	xyz(17.2577, 10.3754, 46.4315)
Luminance	0.1038 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723DB8 #83B83D

analogous

#3D45B8 #723DB8 #AF3DB8

triadic

#723DB8 #B8723D #3DB872

tetradic

#723DB8 #B83D45 #83B83D #3DB8AF

square

#723DB8 #B83D45 #83B83D #3DB8AF

split-complementary

#723DB8 #B8AF3D #45B83D

monochromatic

#391F5C #562E8A #723DB8 #9266CC #B394DB

Accessibility & contrast

On white

6.83

#723DB8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.08

#723DB8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723DB8

6.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723DB8	#FFFFFF	#000000	##FFFFFF
##723DB8	1.00	6.83	3.08	6.83
#FFFFFF	6.83	1.00	21.00	1.00
#000000	3.08	21.00	1.00	21.00
##FFFFFF	6.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005BBC

Deuteranopia (green-blind)

#005AB5

Tritanopia (blue-blind)

#625975

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #723db8;
/* rgb */ color: rgb(114, 61, 184);
/* oklch */ color: oklch(49.1% 0.185 299.2);

Tailwind

colors: {
  custom: {
    50: '#a076ce',
    500: '#723db8',
    950: '#000000',
  },
}

SCSS

$custom: #723db8;
$custom-light: #a076ce;
$custom-dark: #000000;

JSON

{
  "hex": "#723db8",
  "rgb": {
    "r": 114,
    "g": 61,
    "b": 184
  },
  "hsl": {
    "h": 265.854,
    "s": 50.204,
    "l": 48.039
  },
  "oklch": {
    "l": 0.49096,
    "c": 0.18468,
    "h": 299.2
  },
  "luminance": 0.10376
}

Semantic roles & 50–950 ramp

primary

#723DB8

secondary

#ADC78A

accent

#DA4E9E

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#0F0914

muted

#7F7B82

Preview Lab

Preview with #723DB8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →