#723CC7#723CC7

#723CC7 is a mid, highly saturated violet. Relative luminance 0.109; OKLCH L 50.1% C 0.203 H 296.0°. Best body text is #FFFFFF at 6.59:1 contrast (WCAG AA passes).

Color values

HEX	#723CC7
RGB	rgb(114, 60, 199)
HSL	hsl(263, 55%, 51%)
HSV	hsv(263, 70%, 78%)
CMYK	cmyk(42.7%, 69.8%, 0%, 22%)
CIE-LAB	lab(39.47, 52.56, -63.78)
CIE-LCH	lch(39.47, 82.65, 309.49°)
OKLab	oklab(50.14% 0.089 -0.1824)
OKLCH	oklch(50.14% 0.203 296)
XYZ	xyz(18.8614, 10.9322, 55.1381)
Luminance	0.1093 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723CC7 #91C73C

analogous

#3C4CC7 #723CC7 #B73CC7

triadic

#723CC7 #C7723C #3CC772

tetradic

#723CC7 #C73C4C #91C73C #3CC7B7

square

#723CC7 #C73C4C #91C73C #3CC7B7

split-complementary

#723CC7 #C7B73C #4CC73C

monochromatic

#3C1E6A #572C9A #723CC7 #946CD5 #B79BE2

Accessibility & contrast

On white

6.59

#723CC7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.19

#723CC7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723CC7

6.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723CC7	#FFFFFF	#000000	##FFFFFF
##723CC7	1.00	6.59	3.19	6.59
#FFFFFF	6.59	1.00	21.00	1.00
#000000	3.19	21.00	1.00	21.00
##FFFFFF	6.59	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005ECB

Deuteranopia (green-blind)

#005BC4

Tritanopia (blue-blind)

#5B5E7D

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #723cc7;
/* rgb */ color: rgb(114, 60, 199);
/* oklch */ color: oklch(50.1% 0.203 296.0);

Tailwind

colors: {
  custom: {
    50: '#a176d9',
    500: '#723cc7',
    950: '#000000',
  },
}

SCSS

$custom: #723cc7;
$custom-light: #a176d9;
$custom-dark: #000000;

JSON

{
  "hex": "#723cc7",
  "rgb": {
    "r": 114,
    "g": 60,
    "b": 199
  },
  "hsl": {
    "h": 263.309,
    "s": 55.378,
    "l": 50.784
  },
  "oklch": {
    "l": 0.50139,
    "c": 0.20294,
    "h": 296
  },
  "luminance": 0.10933
}

Semantic roles & 50–950 ramp

primary

#723CC7

secondary

#B6CE91

accent

#DF49A5

background

#FAF7FD

surface

#F4EDFB

border

#CEC8D4

text

#100915

muted

#7F7B83

Preview Lab

Preview with #723CC7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →