#723CC3#723CC3

#723CC3 is a mid, vivid violet. Relative luminance 0.107; OKLCH L 49.8% C 0.198 H 296.9°. Best body text is #FFFFFF at 6.67:1 contrast (WCAG AA passes).

Color values

HEX	#723CC3
RGB	rgb(114, 60, 195)
HSL	hsl(264, 53%, 50%)
HSV	hsv(264, 69%, 76%)
CMYK	cmyk(41.5%, 69.2%, 0%, 23.5%)
CIE-LAB	lab(39.15, 51.52, -61.96)
CIE-LCH	lch(39.15, 80.58, 309.75°)
OKLab	oklab(49.82% 0.0897 -0.177)
OKLCH	oklch(49.82% 0.198 296.9)
XYZ	xyz(18.4030, 10.7489, 52.7243)
Luminance	0.1075 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723CC3 #8DC33C

analogous

#3C4AC3 #723CC3 #B53CC3

triadic

#723CC3 #C3723C #3CC372

tetradic

#723CC3 #C33C4A #8DC33C #3CC3B5

square

#723CC3 #C33C4A #8DC33C #3CC3B5

split-complementary

#723CC3 #C3B53C #4AC33C

monochromatic

#3B1F65 #572E94 #723CC3 #946BD1 #B69AE0

Accessibility & contrast

On white

6.67

#723CC3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.15

#723CC3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723CC3

6.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723CC3	#FFFFFF	#000000	##FFFFFF
##723CC3	1.00	6.67	3.15	6.67
#FFFFFF	6.67	1.00	21.00	1.00
#000000	3.15	21.00	1.00	21.00
##FFFFFF	6.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005DC7

Deuteranopia (green-blind)

#005AC0

Tritanopia (blue-blind)

#5D5D7B

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #723cc3;
/* rgb */ color: rgb(114, 60, 195);
/* oklch */ color: oklch(49.8% 0.198 296.9);

Tailwind

colors: {
  custom: {
    50: '#a176d6',
    500: '#723cc3',
    950: '#000000',
  },
}

SCSS

$custom: #723cc3;
$custom-light: #a176d6;
$custom-dark: #000000;

JSON

{
  "hex": "#723cc3",
  "rgb": {
    "r": 114,
    "g": 60,
    "b": 195
  },
  "hsl": {
    "h": 264,
    "s": 52.941,
    "l": 50
  },
  "oklch": {
    "l": 0.49819,
    "c": 0.19844,
    "h": 296.9
  },
  "luminance": 0.10749
}

Semantic roles & 50–950 ramp

primary

#723CC3

secondary

#B3CC8F

accent

#DC4BA2

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100914

muted

#7F7B83

Preview Lab

Preview with #723CC3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →