#723CBA#723CBA

#723CBA is a mid, vivid violet. Relative luminance 0.104; OKLCH L 49.1% C 0.188 H 298.9°. Best body text is #FFFFFF at 6.84:1 contrast (WCAG AA passes).

Color values

HEX	#723CBA
RGB	rgb(114, 60, 186)
HSL	hsl(266, 51%, 48%)
HSV	hsv(266, 68%, 73%)
CMYK	cmyk(38.7%, 67.7%, 0%, 27.1%)
CIE-LAB	lab(38.47, 49.21, -57.80)
CIE-LCH	lch(38.47, 75.91, 310.41°)
OKLab	oklab(49.12% 0.091 -0.1648)
OKLCH	oklch(49.12% 0.188 298.9)
XYZ	xyz(17.4160, 10.3541, 47.5258)
Luminance	0.1035 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723CBA #84BA3C

analogous

#3C45BA #723CBA #B13CBA

triadic

#723CBA #BA723C #3CBA72

tetradic

#723CBA #BA3C45 #84BA3C #3CBAB1

square

#723CBA #BA3C45 #84BA3C #3CBAB1

split-complementary

#723CBA #BAB13C #45BA3C

monochromatic

#391E5D #562D8C #723CBA #9266CE #B394DC

Accessibility & contrast

On white

6.84

#723CBA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.07

#723CBA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723CBA

6.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723CBA	#FFFFFF	#000000	##FFFFFF
##723CBA	1.00	6.84	3.07	6.84
#FFFFFF	6.84	1.00	21.00	1.00
#000000	3.07	21.00	1.00	21.00
##FFFFFF	6.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005BBE

Deuteranopia (green-blind)

#0059B7

Tritanopia (blue-blind)

#615A76

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #723cba;
/* rgb */ color: rgb(114, 60, 186);
/* oklch */ color: oklch(49.1% 0.188 298.9);

Tailwind

colors: {
  custom: {
    50: '#a075d0',
    500: '#723cba',
    950: '#000000',
  },
}

SCSS

$custom: #723cba;
$custom-light: #a075d0;
$custom-dark: #000000;

JSON

{
  "hex": "#723cba",
  "rgb": {
    "r": 114,
    "g": 60,
    "b": 186
  },
  "hsl": {
    "h": 265.714,
    "s": 51.22,
    "l": 48.235
  },
  "oklch": {
    "l": 0.49116,
    "c": 0.18826,
    "h": 298.9
  },
  "luminance": 0.10354
}

Semantic roles & 50–950 ramp

primary

#723CBA

secondary

#ADC88A

accent

#DB4D9E

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#0F0914

muted

#7F7B82

Preview Lab

Preview with #723CBA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →