#723CB8#723CB8

#723CB8 is a mid, vivid violet. Relative luminance 0.103; OKLCH L 49.0% C 0.186 H 299.4°. Best body text is #FFFFFF at 6.88:1 contrast (WCAG AA passes).

Color values

HEX	#723CB8
RGB	rgb(114, 60, 184)
HSL	hsl(266, 51%, 48%)
HSV	hsv(266, 67%, 72%)
CMYK	cmyk(38%, 67.4%, 0%, 27.8%)
CIE-LAB	lab(38.32, 48.69, -56.86)
CIE-LCH	lch(38.32, 74.86, 310.58°)
OKLab	oklab(48.96% 0.0913 -0.162)
OKLCH	oklch(48.96% 0.186 299.4)
XYZ	xyz(17.2049, 10.2696, 46.4139)
Luminance	0.1027 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723CB8 #82B83C

analogous

#3C44B8 #723CB8 #B03CB8

triadic

#723CB8 #B8723C #3CB872

tetradic

#723CB8 #B83C44 #82B83C #3CB8B0

square

#723CB8 #B83C44 #82B83C #3CB8B0

split-complementary

#723CB8 #B8B03C #44B83C

monochromatic

#391E5C #552D8A #723CB8 #9265CD #B293DC

Accessibility & contrast

On white

6.88

#723CB8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.05

#723CB8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723CB8

6.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723CB8	#FFFFFF	#000000	##FFFFFF
##723CB8	1.00	6.88	3.05	6.88
#FFFFFF	6.88	1.00	21.00	1.00
#000000	3.05	21.00	1.00	21.00
##FFFFFF	6.88	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005ABC

Deuteranopia (green-blind)

#0059B5

Tritanopia (blue-blind)

#625975

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #723cb8;
/* rgb */ color: rgb(114, 60, 184);
/* oklch */ color: oklch(49.0% 0.186 299.4);

Tailwind

colors: {
  custom: {
    50: '#a075ce',
    500: '#723cb8',
    950: '#000000',
  },
}

SCSS

$custom: #723cb8;
$custom-light: #a075ce;
$custom-dark: #000000;

JSON

{
  "hex": "#723cb8",
  "rgb": {
    "r": 114,
    "g": 60,
    "b": 184
  },
  "hsl": {
    "h": 266.129,
    "s": 50.82,
    "l": 47.843
  },
  "oklch": {
    "l": 0.48963,
    "c": 0.18599,
    "h": 299.4
  },
  "luminance": 0.1027
}

Semantic roles & 50–950 ramp

primary

#723CB8

secondary

#ACC789

accent

#DA4D9D

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#0F0914

muted

#7F7B82

Preview Lab

Preview with #723CB8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →