#723CA2#723CA2

#723CA2 is a mid, vivid violet. Relative luminance 0.094; OKLCH L 47.4% C 0.161 H 305.5°. Best body text is #FFFFFF at 7.28:1 contrast (WCAG AA passes).

Color values

HEX	#723CA2
RGB	rgb(114, 60, 162)
HSL	hsl(272, 46%, 44%)
HSV	hsv(272, 63%, 64%)
CMYK	cmyk(29.6%, 63%, 0%, 36.5%)
CIE-LAB	lab(36.78, 43.17, -46.27)
CIE-LCH	lch(36.78, 63.28, 313.01°)
OKLab	oklab(47.36% 0.0933 -0.1309)
OKLCH	oklch(47.36% 0.161 305.5)
XYZ	xyz(15.0755, 9.4179, 35.1990)
Luminance	0.0942 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723CA2 #6CA23C

analogous

#3F3CA2 #723CA2 #A23C9F

triadic

#723CA2 #A2723C #3CA272

tetradic

#723CA2 #A23F3C #6CA23C #3C9FA2

square

#723CA2 #A23F3C #6CA23C #3C9FA2

split-complementary

#723CA2 #9FA23C #3CA23F

monochromatic

#331B49 #532B75 #723CA2 #9159C2 #AE86D2

Accessibility & contrast

On white

7.28

#723CA2 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.88

#723CA2 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #723CA2

7.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723CA2	#FFFFFF	#000000	##FFFFFF
##723CA2	1.00	7.28	2.88	7.28
#FFFFFF	7.28	1.00	21.00	1.00
#000000	2.88	21.00	1.00	21.00
##FFFFFF	7.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0055A5

Deuteranopia (green-blind)

#2557A0

Tritanopia (blue-blind)

#6A5169

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #723ca2;
/* rgb */ color: rgb(114, 60, 162);
/* oklch */ color: oklch(47.4% 0.161 305.5);

Tailwind

colors: {
  custom: {
    50: '#9e75be',
    500: '#723ca2',
    950: '#000000',
  },
}

SCSS

$custom: #723ca2;
$custom-light: #9e75be;
$custom-dark: #000000;

JSON

{
  "hex": "#723ca2",
  "rgb": {
    "r": 114,
    "g": 60,
    "b": 162
  },
  "hsl": {
    "h": 271.765,
    "s": 45.946,
    "l": 43.529
  },
  "oklch": {
    "l": 0.47358,
    "c": 0.16073,
    "h": 305.5
  },
  "luminance": 0.09418
}

Semantic roles & 50–950 ramp

primary

#723CA2

secondary

#9BBC7D

accent

#D65290

background

#FAF7FB

surface

#F3EDF7

border

#CDC8D0

text

#0F0812

muted

#7F7B81

Preview Lab

Preview with #723CA2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →