#723BC1#723BC1

#723BC1 is a mid, vivid violet. Relative luminance 0.106; OKLCH L 49.5% C 0.197 H 297.4°. Best body text is #FFFFFF at 6.75:1 contrast (WCAG AA passes).

Color values

HEX	#723BC1
RGB	rgb(114, 59, 193)
HSL	hsl(265, 53%, 49%)
HSV	hsv(265, 69%, 76%)
CMYK	cmyk(40.9%, 69.4%, 0%, 24.3%)
CIE-LAB	lab(38.82, 51.50, -61.33)
CIE-LCH	lch(38.82, 80.09, 310.02°)
OKLab	oklab(49.53% 0.091 -0.1752)
OKLCH	oklch(49.53% 0.197 297.4)
XYZ	xyz(18.1265, 10.5553, 51.5241)
Luminance	0.1056 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723BC1 #8AC13B

analogous

#3B47C1 #723BC1 #B53BC1

triadic

#723BC1 #C1723B #3BC172

tetradic

#723BC1 #C13B47 #8AC13B #3BC1B5

square

#723BC1 #C13B47 #8AC13B #3BC1B5

split-complementary

#723BC1 #C1B53B #47C13B

monochromatic

#3B1E63 #562D92 #723BC1 #9368D1 #B597DF

Accessibility & contrast

On white

6.75

#723BC1 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.11

#723BC1 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723BC1

6.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723BC1	#FFFFFF	#000000	##FFFFFF
##723BC1	1.00	6.75	3.11	6.75
#FFFFFF	6.75	1.00	21.00	1.00
#000000	3.11	21.00	1.00	21.00
##FFFFFF	6.75	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005CC5

Deuteranopia (green-blind)

#005ABE

Tritanopia (blue-blind)

#5E5C7A

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #723bc1;
/* rgb */ color: rgb(114, 59, 193);
/* oklch */ color: oklch(49.5% 0.197 297.4);

Tailwind

colors: {
  custom: {
    50: '#a175d5',
    500: '#723bc1',
    950: '#000000',
  },
}

SCSS

$custom: #723bc1;
$custom-light: #a175d5;
$custom-dark: #000000;

JSON

{
  "hex": "#723bc1",
  "rgb": {
    "r": 114,
    "g": 59,
    "b": 193
  },
  "hsl": {
    "h": 264.627,
    "s": 53.175,
    "l": 49.412
  },
  "oklch": {
    "l": 0.49533,
    "c": 0.1974,
    "h": 297.4
  },
  "luminance": 0.10556
}

Semantic roles & 50–950 ramp

primary

#723BC1

secondary

#B1CB8D

accent

#DD4BA1

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100914

muted

#7F7B83

Preview Lab

Preview with #723BC1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →