#723BBF#723BBF
#723BBF is a mid, vivid violet. Relative luminance 0.105; OKLCH L 49.4% C 0.195 H 297.9°. Best body text is #FFFFFF at 6.79:1 contrast (WCAG AA passes).
Color values
| HEX | #723BBF |
|---|---|
| RGB | rgb(114, 59, 191) |
| HSL | hsl(265, 53%, 49%) |
| HSV | hsv(265, 69%, 75%) |
| CMYK | cmyk(40.3%, 69.1%, 0%, 25.1%) |
| CIE-LAB | lab(38.67, 50.99, -60.41) |
| CIE-LCH | lch(38.67, 79.06, 310.17°) |
| OKLab | oklab(49.38% 0.0913 -0.1725) |
| OKLCH | oklch(49.38% 0.195 297.9) |
| XYZ | xyz(17.9050, 10.4666, 50.3570) |
| Luminance | 0.1047 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Bluey Purple
#6241C7
ΔE00 3.42
Blurple
#5539CC
ΔE00 5.08
Burple
#6832E3
ΔE00 5.13
Blue With A Hint Of Purple
#533CC6
ΔE00 5.23
Bluish Purple
#703BE7
ΔE00 5.45
Blueviolet
#8A2BE2
ΔE00 5.76
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#723BBF #88BF3B
analogous
#3B46BF #723BBF #B43BBF
triadic
#723BBF #BF723B #3BBF72
tetradic
#723BBF #BF3B46 #88BF3B #3BBFB4
square
#723BBF #BF3B46 #88BF3B #3BBFB4
split-complementary
#723BBF #BFB43B #46BF3B
monochromatic
#3A1E61 #562D90 #723BBF #9367D0 #B496DF
Accessibility & contrast
On white
6.79
#723BBF on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.09
#723BBF on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #723BBF
6.79:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##723BBF | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##723BBF | 1.00 | 6.79 | 3.09 | 6.79 |
| #FFFFFF | 6.79 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.09 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.79 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#005BC3
Deuteranopia (green-blind)
#005ABC
Tritanopia (blue-blind)
#5F5B78
Achromatopsia (no color)
#5B5B5B
Design tokens & code
CSS
--color: #723bbf; /* rgb */ color: rgb(114, 59, 191); /* oklch */ color: oklch(49.4% 0.195 297.9);
Tailwind
colors: {
custom: {
50: '#a175d3',
500: '#723bbf',
950: '#000000',
},
}SCSS
$custom: #723bbf; $custom-light: #a175d3; $custom-dark: #000000;
JSON
{
"hex": "#723bbf",
"rgb": {
"r": 114,
"g": 59,
"b": 191
},
"hsl": {
"h": 265,
"s": 52.8,
"l": 49.02
},
"oklch": {
"l": 0.49375,
"c": 0.19516,
"h": 297.9
},
"luminance": 0.10467
}Semantic roles & 50–950 ramp
primary
#723BBF
secondary
#B0CA8C
accent
#DC4CA0
background
#FAF7FD
surface
#F4EDFA
border
#CEC8D3
text
#0F0914
muted
#7F7B83