#723BBD#723BBD

#723BBD is a mid, vivid violet. Relative luminance 0.104; OKLCH L 49.2% C 0.193 H 298.4°. Best body text is #FFFFFF at 6.83:1 contrast (WCAG AA passes).

Color values

HEX	#723BBD
RGB	rgb(114, 59, 189)
HSL	hsl(265, 52%, 49%)
HSV	hsv(265, 69%, 74%)
CMYK	cmyk(39.7%, 68.8%, 0%, 25.9%)
CIE-LAB	lab(38.51, 50.48, -59.49)
CIE-LCH	lch(38.51, 78.02, 310.32°)
OKLab	oklab(49.22% 0.0916 -0.1698)
OKLCH	oklch(49.22% 0.193 298.4)
XYZ	xyz(17.6864, 10.3792, 49.2058)
Luminance	0.1038 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723BBD #86BD3B

analogous

#3B45BD #723BBD #B33BBD

triadic

#723BBD #BD723B #3BBD72

tetradic

#723BBD #BD3B45 #86BD3B #3BBDB3

square

#723BBD #BD3B45 #86BD3B #3BBDB3

split-complementary

#723BBD #BDB33B #45BD3B

monochromatic

#3A1E60 #562C8E #723BBD #9366CF #B495DE

Accessibility & contrast

On white

6.83

#723BBD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.08

#723BBD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723BBD

6.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723BBD	#FFFFFF	#000000	##FFFFFF
##723BBD	1.00	6.83	3.08	6.83
#FFFFFF	6.83	1.00	21.00	1.00
#000000	3.08	21.00	1.00	21.00
##FFFFFF	6.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005BC1

Deuteranopia (green-blind)

#0059BA

Tritanopia (blue-blind)

#605A77

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #723bbd;
/* rgb */ color: rgb(114, 59, 189);
/* oklch */ color: oklch(49.2% 0.193 298.4);

Tailwind

colors: {
  custom: {
    50: '#a075d2',
    500: '#723bbd',
    950: '#000000',
  },
}

SCSS

$custom: #723bbd;
$custom-light: #a075d2;
$custom-dark: #000000;

JSON

{
  "hex": "#723bbd",
  "rgb": {
    "r": 114,
    "g": 59,
    "b": 189
  },
  "hsl": {
    "h": 265.385,
    "s": 52.419,
    "l": 48.627
  },
  "oklch": {
    "l": 0.49218,
    "c": 0.19292,
    "h": 298.4
  },
  "luminance": 0.10379
}

Semantic roles & 50–950 ramp

primary

#723BBD

secondary

#AFC98B

accent

#DC4C9F

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#0F0914

muted

#7F7B83

Preview Lab

Preview with #723BBD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →