#723BBC#723BBC

#723BBC is a mid, vivid violet. Relative luminance 0.103; OKLCH L 49.1% C 0.192 H 298.6°. Best body text is #FFFFFF at 6.85:1 contrast (WCAG AA passes).

Color values

HEX	#723BBC
RGB	rgb(114, 59, 188)
HSL	hsl(266, 52%, 48%)
HSV	hsv(266, 69%, 74%)
CMYK	cmyk(39.4%, 68.6%, 0%, 26.3%)
CIE-LAB	lab(38.44, 50.22, -59.02)
CIE-LCH	lch(38.44, 77.50, 310.39°)
OKLab	oklab(49.14% 0.0918 -0.1684)
OKLCH	oklch(49.14% 0.192 298.6)
XYZ	xyz(17.5782, 10.3359, 48.6361)
Luminance	0.1034 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#723BBC #85BC3B

analogous

#3B45BC #723BBC #B23BBC

triadic

#723BBC #BC723B #3BBC72

tetradic

#723BBC #BC3B45 #85BC3B #3BBCB2

square

#723BBC #BC3B45 #85BC3B #3BBCB2

split-complementary

#723BBC #BCB23B #45BC3B

monochromatic

#3A1E5F #562C8D #723BBC #9265CF #B394DD

Accessibility & contrast

On white

6.85

#723BBC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.07

#723BBC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #723BBC

6.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##723BBC	#FFFFFF	#000000	##FFFFFF
##723BBC	1.00	6.85	3.07	6.85
#FFFFFF	6.85	1.00	21.00	1.00
#000000	3.07	21.00	1.00	21.00
##FFFFFF	6.85	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005BC0

Deuteranopia (green-blind)

#0059B9

Tritanopia (blue-blind)

#605A77

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #723bbc;
/* rgb */ color: rgb(114, 59, 188);
/* oklch */ color: oklch(49.1% 0.192 298.6);

Tailwind

colors: {
  custom: {
    50: '#a075d1',
    500: '#723bbc',
    950: '#000000',
  },
}

SCSS

$custom: #723bbc;
$custom-light: #a075d1;
$custom-dark: #000000;

JSON

{
  "hex": "#723bbc",
  "rgb": {
    "r": 114,
    "g": 59,
    "b": 188
  },
  "hsl": {
    "h": 265.581,
    "s": 52.227,
    "l": 48.431
  },
  "oklch": {
    "l": 0.4914,
    "c": 0.19179,
    "h": 298.6
  },
  "luminance": 0.10336
}

Semantic roles & 50–950 ramp

primary

#723BBC

secondary

#AEC98A

accent

#DC4C9E

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#0F0914

muted

#7F7B82

Preview Lab

Preview with #723BBC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →